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Top 22 Advertising Agencies in Australia

Jan 13, 2020 9 min read

Advertising done right is a vital part of your business growth; you don't want to waste your time and money on the wrong advertising agency. You want to reach your specific audience, and targeted ads are a great way to engage with your audience.

Australia is one of the leading countries who spend the highest digital ad per user and is the house of numerous top-notch advertising agencies. Where you have many agencies available to choose from is a good thing, it can also be a daunting task to select the right agency for your business's specific needs.

Following are the most creative high-level advertising agencies in Australia with some information on their services and work. For more information about any agency you find fit for your business, click on the link and visit their website.

Table of Contents:

 
 

 

The Monkeys

The Moneys is Australia’s most famous and award-winning creatives agency. They pride themselves as being the branded content agency that connects organizations to their audience. The Monkeys helps you to engage with your audience and promote your brand with their strategic creative process.

What services they provide:

Services   Notable work included
Planning   Australian Government (Australian Sports Commission)
Digital strategy   Blackmores
TV shows   The Communications Council
Webisodes   Holden
Short films   Ice Break (Real Coffee)
Web apps   Australia Post
Web design    

 

121 Creative

121 Creative is a leading Advertising Agency based in Australia. They collaborate with their clients to understand their goals, make a strategy and help organizations to grow with their cutting-edge designs.

What services they provide:

Services   Notable work included
Brand Strategy   Growers Lane
Design   The Beauty Nest Medical Spa
Advertising Strategies   AWB Building Co
Web design   Kate Carter
Digital Services   Strategic Transactions
Printing Services   Costi’s Seafood

 

CHE Proximity

CHE Proximity is a fast-growing advertising agency located in Australia specializing in customer consultancy and creativity. CHE Proximity pride themselves in putting more emphasis on costumers than brands; they gather human data to understand people and create an experience accordingly.

What services they provide:

Services   Notable work included
Advertising   RACV Pet Insurance
Data analysis   Taken in Victoria
Technology   The Earnbassadors
Search Engine Optimization   Safety Hub
Customer Experience   A Hearing Test in Disguise
Creativity   Billion Point Giveaway
Editorial    

 

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OMD Australia

OMD Australia is one of the largest award-winning global media and communications agency based in Australia. OMD is placed number one in RECMA worldwide concussively in 2018 & 2019 and remains one of the best human-centric, creative and influential agencies globally.

What services they provide:

Services   Notable work included
Communications strategy   Hasbro (#TimeToPlay)
Planning   PepsiCo (Quaker I Owe It To Oats)
Media buying   Illuma Organic (The Green Parents’ Data Farm)
Social media Marketing   Bacardi (Music Liberates Music)
Branding   Channel 4 (The Handmaid’s Tale)
Content marketing   McDonald’s (McDelivery Capacity-Based Marketing)
Programmatic    
Search Engine Optimization    
SEM    

 

BMF

BMF is an award-winning leading creative advertising agency in Australia. BMF is known as the most effective advertising and marketing agency for its high-quality, somewhat humorous and creative work with some of the very well-known clients.

What services they provide:

Services   Notable work included
Social media management   ALDI  Australia  (Give it another go)
Channel planning   Tourism Tasmania (Come Down For Air)
Media buying   TAL (Scars)
Communication strategies   DULUX(Take on anything)
CRM strategies   Transport For NSW (Sydney Metro)
Data planning & analytics    
Digital consulting services    
Direct marketing    
Online content development    

 

McCann

McCann, the award-winning Australian agency believes in telling the true story for brand awareness. Their mantra is “Truth Well Told”.  McCann one of the topmost awarded Advertising agency with some of the most famous work to their credit won Cannes Grand Prix at the Cannes Lions festival in 2013.

What services they provide:

Services   Notable work included
Advertising   Uncle Tobys -Breakfast Bakes
Marketing   University Of Melbourne -First Commissions
Technology   Nutriboost -The 5-Star Milk Drink
Public Relation   Maybelline -Generation Fluid
Branding   L’Oréal-Celebrity Torture Test – Wind
Design    
Media     

 

Engine Group Advertising

Engine Group is an award-winning leading advertising agency in Australia. Engine Group is not only creative but also emotive and believes in working for a cause. They believe in making people feel better and helping people.

What services they provide:

Services   Notable work included
Advertising   Vanuatu Tourism Office
Brand Strategy   Master Builders Queensland
Public Relations   Australia for UNHCR
Digital, Communication Planning   MS Queensland
Social Media Marketing   Queensland Fire and Emergency Services
Design   MATES in Construction

 

Host/Havas

Host/Havas is a large leading Australian agency after the blend of two advertising agencies combining the team of 220 people and 100 digital specialists. They bring together the creative and marketing science and create the largest global agency in Sydney.

What services they provide:

Services   Notable work included
Advertising   The Palau pledge
Public Relations   The Riderless Bike
Communications   Redefine Women
Creative Business Ideas   Bottom 100
Digital Marketing   Army Brand
    Category 5
    ADF Active APP

 

AFFINITY

AFFINITY is one of the best award-winning creative advertising agencies based in Australia. They unearth data to understand human behavior and use science and technology to solve business problems. AFFINITY works with the combination of creativity, data and technology and helps your product and business to grow.

What services they provide:

Services   Notable work included
Research   Get Vote Fit -NSW Electoral Commission
SEO & PPC   Have A Little Adventure -Tourism Central Coast
Branding and Planning   Diving Into Data For Narellan Pools -Narellan Pools
Advertising   Sleep Is Back -Love To Dream
Digital strategy   Give A Lunch For Christmas Appeal-The Salvos
Website design    
Web development    
Mobile and App development    
Media planning    

 

Five by Five

Five by Five is a leading global advertising agency based in Australia, specializing in launching new business and products. They believe in loud and clear communication to launch your products and business successfully.

What services they provide:

Services   Notable work included
Campaigns   Activision. Destiny 2 -Global digital launch.
Social Media   Activision-Call of Duty Modern Warfare Global digital launch.
Personal Relation   Epic Games -New online marketplace launch.
Launch Marketing   Fortnite & Fornite Battle Royale-Global digital launch.
Launch a new product and brand   Tequila Patrón. The Perfectionists-Drinks launch campaign.
Planning & Strategy   RihannaNow.com -The relaunch.
Relaunch    

 

The Rowdy Group

The Rowdy Group, formerly blackbucks and Jamshop, is leading Advertising agency based in South Australia. The Rowdy Group believes that it is more important to listen than talk to be successful. The agency, even though it is located in Australia, works globally and helps business build brand awareness. 

What services they provide:

Services   Notable work included
Advertising   Introducing 20/20 by 2020
Marketing   Motor Accident Commission – Keith could save your life
Strategy   Instagranny- National Pharmacies
Creative   Where wonder meets wisdom
Production   The worst 10-year hangover
Digital    


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Bruni Dunn Creative

Bruni Dunn is one of the leading full-service creative advertising agencies located in Australia. They believe in the strategic creative process; as in creating fresh ideas to build brands. Thereby, Bruni Dunn emphasis on doing creative work with strategy and communication.

What services they provide:

Services   Notable work included
Advertising   Carpet Court -flooring centres
Idea generation   ShapeShift
Strategy   Tyrepower
Branding    
Retail    
Design    
Digital    
Social media    

 

Bellwether

Bellwether is a fast-growing advertising agency based in Australia working with the philosophy that “Ideas come from curiosity”. They work with creativity, culture, and strategy to take your business to the next level.

What services they provide:

Services   Notable work included
Advertising   Clark Rubber
Creative   Early Settler
Design   Mission Foods
Strategy   Bosisto’s
Production    
Packaging    
Marketing    

 

Ten-Four Ads Agency

Ten-Four is a full-service marketing and advertising agency based in Australia. Ten-Four, with their creativity and data-driven campaign, connect brands to their audience. They work with a new start-up to established businesses with their various services.

What services they provide:

Services   Notable work included
Performance Marketing   Budget Pet Products
Brand   First Home Hero
Media   Proctor & Gamble
Creative   Gold Coast Airport
Strategy & Planning   Hong Kong Airlines
Digital    

 

TBWA

TBWA is a leading advertising agency based in Australia, famous for its power of Disruption. They help customers grow their business with creativity, strategy and media planning. TBWA won not only many local and global awards but also agency of the year titles.

What services they provide:

Services   Notable work included
Advertising   Great Northern Brewing Co.-The Great Re-Camp
Strategy   OPTUS-Apple Music
Media planning and buying   Amazon-easy az
Digital   ANZ -Signs of Love
Marketing   Medibank-Medibank at Home
Public relations   SATC -@tell_us_where

 

Ogilvy

Ogilvy is one of the top award-winning advertising and marketing agency based in Australia. They give meaning to your brand and build brand awareness by telling your brand’s story. Ogilvy specialized in design and communication and known as Ogilvy & Mather after its merger with New York-based agency Mather. 

What services they provide:

Services   Notable work included
Advertising   AAMI- Warning Spots
Campaign development   Invest In Me- Whitelion
Campaign management   Australian Space Agency
Brand development   MCA-Blank Canvas
Public relations   Symbol For All- Cadbury
Strategic planning    
Customer Engagement    

 

VCCP Sidney

VCCP is an award-winning leading advertising agency in Australia. They get to know all about their clients business and help them with not only advertising but all aspects of the business. VCCP have founding principle their whole agency adhere to; moreover, they have not one but two motos: 

  1. ‘It only works if it all works’
  2. ‘Good work works’

What services they provide:

Services   Notable work included
Advertising   Give me something good-ING
Interactive Experiences   Keep Fit Interesting-Fitness First
Branding & Design   Donate Your Words-Cadbury
Customer Engagement   Every minute, every hour, every day-Cancer Council
Content & Social   Possum Problems- comparethemarket.com
Digital    

 

Smart Advertising Agency

Smart is an award-winning full-service Australian advertising agency. Smart is a part of McCann Worldgroup, and it is a local agency working globally.

What services they provide:

Services   Notable work included
Advertising   OTTO Mermaid Beach
Brand strategy   The Beach Apartments Broadbeach
Marketing   Australand Hamilton Reach-Newport
Website design & development   Auswide Bank- 2017 Brand Campaign
Design   Capfin Money
Creative development    
Campaign    

 

MakerStreet

MakerStreet is a leading advertising agency based in Australia specializing in branding consultation. They keep track of the new technology and evolve accordingly. MarkerStreet focus on one big thing that connects brands to their audience.

What services they provide:

Services   Notable work included
Advertising   Snap Fitness-24-7
Branding   SEM.Group
Strategy   Hayylo
Art Direction   9Round-30MIN KICKBOX FITNESS
Copywriting    
Marketing    
User Experience    

 

Leo Burnett Australia

Leo Burnett is a leading advertising agency in Australia. Leo Burnett believes creativity through an understanding of human behavior is the solution to all problems. They have a human-centered approach for solving problems, and their Moto is "constructive dissatisfaction". Always trying to better themselves, they rather improve their theories than to defend them.

What services they provide:

Services   Notable work included
Advertising   Samsung - Pocket Patrol
Marketing   Bundaberg Rum- Unmistakably Ours
Branding   WWF - Earth Hour
Design   Canon – Leap
Digital   Reword-Headspace

 

DDB Sydney

DDB is the largest and most award-winning advertising agency based in Australia. DDB Sydney won Campaign Brief Agency of the Year in 2019. They work with the combination of humanity, technology and creativity, and believe in creating ideas that inspire.

What services they provide:

Services   Notable work included
Advertising   Up, Up and Toupee
Personal Relations    DDB Sydney X-  Westpac ‘Business’
Brand Management   FOXTEL- Grave of thrones
Digital   [Too Powerful For TV]- Volkswagen Amarok

 

Clemenger BBDO

Clemenger BBDO is an award-winning leading advertising and marketing communications agency in Australia. Clemenger BBDO Melbourne was named the Big Won’s most creative agency of 2017 in global creativity report.

What services they provide:

Services   Notable work included
Advertising   Myer -Myer My Store
Marketing Communications   Creatable -Losing Lena
CRM   Hungry Jack's-HJ’s Launches Jack’s Café
Interactive   BOSS Coffee -How Japan Can
Digital   Doritos -Just Landed
Print    
Radio    
Television    

 

Wendy
Written by Wendy

Wendy is a data-oriented marketing geek who loves to read detective fiction or try new baking recipes. She writes articles on the latest industry updates or trends.

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