This site uses cookies.By continuing to browse the site, you are agreeing to our use of cookies.Find out more

...

How a creative British agency is using vibrant infographics to combat data ambiguity

A story on how experts in digital marketing use visualisations to successfully lead digital transformation for SMBs.

Lab Rat is a team of creative strategists, designers and thinkers from North East England with a goal to help SMB businesses make the digital transformation. I spoke to Ethan Martin, Company Director at Lab Rat Creative, to find out more about the struggles they have when it comes to explaining data to their clients.

We love how simple and clean the reports are that can be generated, and we use them to better explain to our clients how their digital transformation is aiding their business growth.

For Ethan it was essential to find a platform that offers report automation feature, so that Lab Rat could set up recurring reports for their clients. Tracking website traffic and social media engagement become way more easier for them since the day they started using Whatagraph.

We couldn't resist to ask Ethan how long they had been looking for a reporting solution at Lab Rat:

FOREVER. This is the perfect format, we’ve found, for our client reports. It takes away any ambiguity, particularly with older clients who are not as well versed when it comes to digital.


Lab Rat
 also tried out similar analytics reporting tools in search of one that would be easy to use:

'We did look at other companies, such as Report Garden, however we found we liked the format and the ease of use of this platform much better.'

Ethan told us they are confident that Whatagraph will lead to further success for their company as they will be able to focus on company outreach and other important areas of the business, now that so much time has been freed up.

After signing up with Whatagraph, Ethan was able to measure improvements in productivity:

'We’ve reduced the amount of time it takes to prepare client reports, and as we’re a small company, time is money!' 

Are you ready to delight your clients and save your time too? Getting started with Whatagraph is free and easy.

Join our mailing list to receive the latest news and updates.
Subscribe to our newsletter here
Want to Get More Clicks from Your Emails? Do These 10 Things Want to Get More Clicks from Your Emails? Do These 10 Things These ten ways to get more clicks from your emails are proven to work, and will improve your other email marketing metrics too.
How to Get More Shares From Dark Social How to Get More Shares From Dark Social Dark social is almost impossible to track, but it actually makes up the bulk of social sharing that's going on. Find out what it is, how it works, and how to get more dark social shares here.
Top Link-Building Strategies You Should Adopt Top Link-Building Strategies You Should Adopt Adopt one of these evergreen strategies to give your SEO a boost
How a digital agency found the most comprehensive marketing solution
How a digital agency found the most comprehensive marketing solution
A story on how moving away from Excel sheets can bring new clients & keep existing ones loyal.
Read more...
Learn how to make hotels fall in love with their hard data
Learn how to make hotels fall in love with their hard data
A story on how a freelancer social media consultant from Mississippi made hotels fall in love with their data.
Read more...
What happens when you finally make the switch for the better reports
What happens when you finally make the switch for the better reports
Diego Davila wasn't searching for a reporting solution, but he couldn't resist the visual part he got.
Read more...