Facebook advertising works. Unfortunately, that also means it’s become more competitive. So if you’re not getting the results you’d like from your Facebook advertising – or you just want to improve an already strong performance – consider these eight best practices.

Marketers crave website traffic like Homer craves donuts. By increasing website traffic you can also increase the number of leads your business gets and how many sales your website generates. To put it simply, more traffic means more business.

Good engagement rates are hard to find on social media. Most marketers understand that Facebook’s organic reach is all but gone. Twitter isn’t as effective as it was a few years ago. LinkedIn is still viable, but due to the changes LinkedIn made to Groups, it’s not as useful for driving engagement as it once was. Pinterest still works, but it’s not for everyone.

Bing Ads has been thought of as a “second-tier” ppc platform for years. It might be time to change that designation – and to try Bing Ads yourself. See why here.

The average piece of content gets only four social media shares. See how to easily do 100x better than that in just a couple of hours.

Want more results from your Google Ads account - without investing tons of time and resources? See our ten proven best practices for squeezing more ROI from every click you pay for.

Not sure how to get better results from your video marketing? The answers are in your video analytics reports. See how to get the insights you need.

Don’t forget yourself when you lay out your marketing plans for 2019. This list of resolutions for marketers will give you some ideas for strategic places to focus on for the coming year.

Running out of ideas for what to post on social media? We’ve got your problem solved. Our 2019 Social Media Holiday Calendar has a holiday for every day. You can download it as a Google Calendar, too.

We've collected some of the easiest and most effective YouTube marketing hacks. Take a quick look and see what you could be doing better.