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An occasion that must be celebrated! Reporting platform Whatagraph has raised $7.2M in Series A funding! Learn more about exciting news...

These 10 tools can be a blessing for SaaS companies everywhere to simplify their workflow and increase productivity.

All businesses try to establish unique marketing approaches to get more customers. While some focus on content. One of those ways is creating B2B testimonials. In this article, we will discuss how exactly these videos can help marketers to improve their marketing results.

Picture this: You invested a large sum of money in your marketing strategies. Months later, you are beginning to get effective results. Your SaaS business has been acquiring a ton of customers. With more revenue, you are working towards a stronger customer funnel. However, soon after your customers leverage your services, they opt to discontinue and fly right out your back door. 

Raising brand awareness and building a loyal customer base might be one of the hardest challenges for a new business to complete. However, implementing the advertising can help you to build a business's presence easier.

A few years ago, social media was like a cakewalk for marketers, but now the situation is quite different. There are many social media forums that are competing with each other and offer different variations and verticals. With so many social media platforms creates chaos, and marketers have become confused about choosing the right social media platform.

As a content marketer, you'll want to align each piece of content to a particular stage of the customer journey. It ensures that your valuable content converts leads and delights customers. In this post, we'll discuss the importance of value-adding content at each stage of your funnel and how to optimize it.

With the development of technology, the amount of data has increased exponentially. Traditional tools can no longer handle automated data analysis and storage needs. Thus, special algorithms were created, which are commonly referred to as "big data."

Data analysis helps to better inform your content marketing decisions, ensuring that you’re providing content that appeals to and influences your target audience. Read on to learn exactly how you can use different types of data to refine your content marketing strategy to boost conversions and net more new customers.

Today, we get data from everywhere. In most cases, this is a good thing, especially for marketers who use it to develop successful campaigns and strategies. But, the fact that it’s in our nature to receive visual data better than text is a reason enough to consider social media data visualization. Here you will find the reasons why marketers should present social media data in a visual format.