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Search page: tag:PPC tracking

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In this PPC audit guide, we’ll walk you through the methods to set up your PPC audit while also providing a handy step-by-step PPC audit checklist. With these audit checklist, you’ll have an insight into the areas that need improvements, expansion, and advanced optimization.
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Mike Bennet
May 27, 2020 4 min read
PPC tracking is a way of assessing and improving the performance of pay-per-click (PPC) marketing campaigns, it is known to be an important part of search engine advertising. The truth is that when results are not being tracked, then it’s quite difficult to be sure whether ad spend is making a difference in the bottom line.
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Mike Bennet
Feb 14, 2020 4 min read