The Ultimate Cross-channel Analytics Report

Use this report template to show your marketing performance across different channels. From social to email, SEO and PPC, you can show all your marketing strategy results in one place. Show your customer data with attractive visuals in Whatagraph.

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    Use a pre-built cross channel report template

    Stay up-to-date with acquisition overview

    Find out which marketing channel drives the best results instead of looking at platforms in isolation. Use automation to discover your top-performing channels for acquisition by comparing the results in one report. Make your marketing teams data driven and support them with the attribution data they need for true omnichannel marketing reporting.

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    Keep close track of your website

    Watch all of your most important website metrics in a cross-channel analytics report. Bounce rate, sessions, conversion rate, demographics, messaging - everything you need to keep a pulse on your customer engagement and customer journey.

     cross channel report template to track kpis

    Review performance by channel

    Examine and optimize the performance of individual channels without digging into detailed reports for each channel like SEO, PPC, ecommerce or social. Highlight just the most important KPIs you need for key stakeholders in a multi-channel marketing report.

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    How to Create a Cross-channel Analytics Report?

    1. Sign up for your free account
    All it takes is a few bits of information and you’re ready to create reports in under 10 minutes. No credit card info is needed!
    2. Connect your data sources
    Add the data sources you want to use in your clients’ marketing reports. We have 40+ available to choose from.
    3. Choose a report template
    Select a template that best shows the work you do for your clients. With a few clicks, your template becomes a fully finished client report!
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    All reporting features your agency needs

    40+ integrations
    We integrate with more than 40 marketing platforms, such as Google Analytics, Ahrefs, SEMRush, Facebook, MailChimp, Klaviyo, and many others.
    Cross-channel reports
    SEO, SEM, social media, performance marketing, email marketing - create a singular client report for all channels instead of one report for each.
    Full report automation
    Start from a report template, add your sources and you can create a report in under 10 minutes. You can automate the delivery too - and send reports automatically at your desired intervals.
    White-label reports
    Make your reports align with your agency branding and style. Customize each report with your agency logo, colors and branding and every detail you need to make your report truly your own.
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    It’s good to be loved! Our clients are not shy about expressing it.

    This is exactly what I was looking for when I set out to find a better way of collating and sharing our social media analytics with internal stakeholders. Goodbye spreadsheets and the tedious task of copying + pasting analytics from each social media account!

    Ashley S, Social Media & Content Co-ordinator verified review by

    Ashley S, Social Media & Content Co-ordinator

    We have found it provides our clients quick reports that they can analyze and ingest easily. It cuts down on our explanations and walkthroughs with clients. Overall, it has been a tremendous time-saver, along with exceeding our clients’ expectations with reporting.

    Kyle R, Digital Marketing Specialist verified review by

    Kyle R, Digital Marketing Specialist

    The SUPPORT. Whatagraph has THE BEST support team, ultra-responsive, ultra-helpful. They clear your roadblocks, update their platform to suit your needs, implement awesome new features (on user suggestion and on the back of their own ambition). AWESOME.

    Jasper C, Social Ads Specialist verified review by

    Jasper C, Social Ads Specialist

    Whatagraph is exactly what we were looking for in order to collect and organize data from multiple accounts (clients) with multiple data sources. It is the perfect tool to analyse data, to change the strategy, and also to create reports clients will understand.

    Thiago A, Digital Marketer verified review by

    Thiago A, Digital Marketer

    Whatagraph does not require someone to be “techy” to use the software. The learning curve is so minute, and when you do have issues- the support team will help you in a kind and efficient manner.

    Liam R, Digital Marketing Campaign Manager verified review by

    Liam R, Digital Marketing Campaign Manager

    You just need a few hours of clicking and trying things to understand it. I like the interface, the way you makeup formulas and edit them, I like that you can build your own widgets.

    Mich C, Digital Leader verified review by

    Mich C, Digital Leader

    What really makes Whatagraph shine is the way it breakdown data to your clients. Most of our clients want to see their metrics, but they don't really want to take the time to learn all about understanding them.

    Daniel W, General Manager verified review by

    Daniel W, General Manager

    We're able to streamline our social media marketing into a report that has proper metrics that clients can understand. We're literally able to select from social media platforms to ads, to stories etc. You name it.

    Andrea R, Marketing Executive verified review by

    Andrea R, Marketing Executive


    All your questions answered. And if you can’t find it here, chat to our friendly team.

    How do you create a cross-channel marketing report?

    All you need to do is create a Whatagraph account. Once you’re in, grab a cross-channel report template. Connect your different accounts (we have 40+ data sources) and watch as the report populates in front of your eyes in real-time with graphs, bar charts and more.

    What are cross-channel marketing examples?

    Any mix of marketing channels with different touchpoints can make up a cross-channel marketing report. For example, you can combine email marketing, SEO, PPC, content marketing, web analytics, social media and literally any other digital marketing channel that comes to mind.

    What are the benefits of cross-channel marketing?

    The biggest benefit is showing all of your marketing efforts in one place. No matter what marketing platform they’re on, just plug your results in one report and you can get an overview of your target audience, your buyer’s journey and all your aggregate data in one place. It’s also a superb way to upsell your clients since they can see all their marketing analytics data and marketing ROI in one report.

    Need more help with getting started?


    We can set up your report campaign for you!

    If you need help with setting up Whatagraph - our team can create your campaign reports!

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    It's time to focus your time on the tasks that really matter, and let us worry about your marketing analytics. Start your free 7-day trial.

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