Helping in-house teams easily bring data from websites, stores, social media, ads, and other marketing assets together
Whatagraph pulls scattered data from in-house teams' marketing stack directly into insightful reports and high-level overviews. Whether it is a whole region, or granular analysis of a single campaign, we got you covered.
See how Rekom track marketing activities for 200+ venues across four countries with Whatagraph
Challenge: tracking multiple marketing assets across countries and brands
Rekom Group is the largest "nightlife" group in Northern Europe, with multiple brands and brand groups. It includes nightclubs, dining, events, and bars.
Whatagraph helps Rekom easily monitor marketing data both on a single venue level and a country level.
No connectors
Pull data directly from your marketing sources
Effective monitoring
Easily track all your marketing KPIs in one tab called "the Overview"
Timesaving
Hours for a marketing team to reinvest into performance
Easy to scale
Get as many reports and as much data as you need
Track key metrics for multiple websites, locations, apps, or campaigns in one tab
Get a single dashboard with any key metrics from any of your existing marketing assets. You can track and gain insights to optimize websites, campaigns, and your marketing team's performance in one dashboard called "the Overview."
Get all your marketing sources in one place with no effort at all
Blending cross-channel data into one place for reporting or monitoring is easy. You just pick relevant sources and there it is. Combine multiple website analytics in one goal tracking widget, bring multi-source data into one table, and more.
Share marketing insights and results internally with no effort
Share a link to an on-demand report that updates automatically with your stakeholders and executives. Give viewers an option to explore the data, change date ranges, and secure it with a password if needed.
Make your internal marketing reports and dashboards truly your own
Add custom logos, color schemes, connect reporting to your corporate domain. Add text blocks and images, customize metric names, and more.
Own your marketing data by storing it in BigQuery with intuitive and reliable data transfer set up
Move your data to BigQuery warehouse in a few simple steps: pick sources, metrics and dimensions that you need, and data transfer schedule. After that, just enjoy the flow. And you can visualize data from BigQuery in Whatagraph too.
Three simple steps on a fast track to data-driven decisions
Connect
40+ native integrations. Custom API, Google Sheets, Google BigQuery.
Organize
Manage and transform your data without code or technical knowledge. Blend, unify, aggregate, and group data points with ease.
Visualize
Drag-and-drop, templates, and variety of pre-made building blocks.
Share
Automated delivery, live links to on-demand dashboards, data export.
What others think about Whatagraph
I made a switch from GDS and Sheets for reporting to Whatagraph, and I am saving literal hours each week on performance report creation. Our small firm actually managed to onboard 2 new clients as a result of all the time we saved on managing data and reporting. The customer service is also really helpful and easy to reach.
Capterra verified review by
Mindaugas S., Marketing Consultant
Having active customer support to help fix any issues was a big contributor, but we also really liked the ability to save templates and connect sources to multiple charts/widgets at once without having to edit them individually. And having the grid layout is much easier to stay consistent with than the free form setup that Data Studio has.
Capterra verified review by
Nico T., Media Planner
The system has standard templates that are easy and fast to use. Also you can build your own report with lightning speed. It is very easy to use, has a lot of integration, and let get started very fast.
Capterra verified review by
Rasmus Bernt K., External Senior Management Consultant
We love Whatagraph - we would definitely recommend and our account manager is great! I love how easy this tool is to use, everyone on the team finds it much more user-friendly than other dashboards. Integration was easy, we sent some example reports to the team who duplicated these for us. We literally had to log in and send it to our clients!
Capterra verified review by
Stephanie S., Digital Director
We are showing our clients the work that we're doing for them and this is incredibly important for our clients ROI. They want to see results and having a tool like Whatagraph that can show data from virtually every source we use is hugely important.
Capterra verified review by
John S., SEO Strategist
The tool is easy to use; you do not need to have development resources. Even my junior project managers are capable of making campaign reports in minutes. There are a lot of pre-made templates you can use as well as many pre-made widgets.
Capterra verified review by
Erman E., Marketing Specialist
Really easy to connect data sources within the tool. The library of report templates has been helpful. The customer support team has been responsive to all of our needs. Our team enjoys the simplicity of setting up the reports and how the data is presented.
Capterra verified review by
Brent N., Director of Operations
Easy to create really beautiful graphs and reports which can help other team members to understand the most important takeaways. I especially like the automated report function, so I don't have to check on the same thing repeatedly.
Capterra verified review by
Orsolya S., Online Marketing Manager
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