The Ultimate Marketing Agency Reporting Tool

Social media, SEO, eCommerce, PPC, and email marketing are just some of the many marketing channels you can report on with Whatagraph. More than 45 different integrations allow you to create custom reports for your clients’ marketing campaigns. Start with a report template or create your own custom report from scratch.

Turn marketing data into appealing, detailed, cross-channel reports fast, without any training or background. Pick your widgets and drag and drop them on the page to instantly create charts and tables. The widgets stick conveniently to the grid, giving you a neat and organized report. Add more rows and insert a cover image or heading to introduce a new section. 

Build your perfect marketing report from a blank page using elements like building blocks: single-value widgets, graphs, charts, tables, and text. Even build your own visualization widgets from the available elements. Boost the engagement of your reports with media widgets that pull social media posts or ad visuals and display them along the metrics of choice. 

Save any calculation, filter, widget, or whole report as a team template and use it again. Build custom widgets and rearrange the layout of graphs and charts. Easily adjust the scale by selecting min and max values. Add custom titles and descriptions for more context. 

Remove Whatagraph’s branding from all reports and use your agency’s instead. Use your or your client’s domains, logos, and colors. Send marketing reports that match your or your client’s branding. 

Effortless cross-channel insights at your reach. Add any marketing channel to your report and pick the widgets to visualize the data you want. Compare the results from multiple paid ads or social media platforms or blend related metrics from multiple sources for a total count from different channels.  

Apply custom formulas for any metric in your reports. Create new or combine existing metrics or change their names so your clients don’t get confused about what’s what. Add agency markup for ad spend on individual platforms. Build new metrics that the source platform’s API doesn’t provide using simple mathematics. 

Use the Overview feature as a single source of truth to improve internal agency reporting when monitoring multiple campaigns or accounts. Gather multiple data points from different locations, channels, or campaigns in one tab. Track targets and limits for multiple clients or optimize ongoing campaigns across multiple social media. 

Report automation 101: pick a cadence, and never worry about the send-out. If needed, add a review step before sending to inspect the report and make final edits and comments. Share live reports to build additional trust and transparency with on-demand reporting accessible from anywhere, anytime.