Dashboard builder for marketers

Track and report your digital marketing efforts with the help of Whatagraph's dashboard builder. Pull data and visualize cross-channel insights from over 45 different marketing channels in a single location and near real-time. Share the live link to your interactive dashboard for on-demand access.

    Track and gauge digital marketing strategies and sales performance with the help of Whatagraph's dashboard builder
    Join marketing agencies and teams worldwide who use Whatagraph to work with marketing data!
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    Why build your dashboard with Whatagraph?

    Cross-channel data collected automatically

    Whatagraph dashboard builder gathers the most recent metrics, regardless of what platform you use. View the results garnered by your sales and marketing strategies pulled directly from your data sources — under one roof. 

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    Marketing Dashboard

    Build a detailed marketing dashboard in minutes

    Start from a blank page, or choose from countless pre-built dashboard templates; your options for creating custom dashboards are limitless. Whatagraph offers an intuitive dashboard builder with pre-made widgets and drag-and-drop interface.

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    Marketing Dashboard

    Share your dashboard with a few clicks

    Give your clients, managers, or stakeholders a live link to your online dashboard for on-demand access. Keep everyone on the same page with your marketing results for maximum transparency and accountability all the time. 

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    Marketing Dashboard

    All reporting features your agency needs

    45+ data sources
    45+ data sources
    Create a true cross-channel digital marketing dashboard in Whatagraph. Over 45 integrations for your cross-channel marketing campaigns.
    Cross-channel reports
    Cross-channel reports
    Combining cross-channel data is intuitive and takes a few clicks. Create a single client report for all channels instead of one report for each.
    Full report automation
    Full report automation
    Schedule your reports at desired intervals or share a live link to a report so your clients can check for updates at any moment.
    Media widgets
    Media widgets
    Showcase ad creatives, social posts, and other custom visuals by adding a media widget to your report.
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    All your questions answered. And if you can’t find it here, chat to our friendly team.

    Why build dashboards?

    You build dashboards to drill down into customer buying patterns and improve your decision-making. By tracking your marketing key performance indicators and consumer data, you can more accurately configure future goals and deliverables. A marketing dashboard lets you measure those goals in near real time so you can make data-driven decisions. 

    What makes a good marketing dashboard designer?

    A good marketing dashboard designer needs to be user-friendly, allow your marketing team to connect live data easily without third-party plugins, and create custom data visualizations of your KPIs using tables, graphs, charts, and single-value widgets with minimum hassle.  

    Can I create a custom widget for my dashboard in Whatagraph?

    Yes, you can create a custom widget for your own dashboard in Whatagraph. 

    1.  Open the report builder,

    2.  Select a source, 

    3.  Switch the widget toolbar from Pre-made to Build your own

    4.  Drag and drop the widget type you want to your dashboard, 

    5.  Adjust the widget size, customize dimensions and metrics, numbering format, currency, colors, etc. 

    6.  Save the new widget as a template for your new dashboards. 

    Can I export data from Whatagraph?

    Yes, you can export data from Whatagraph in three ways: to Google BigQuery, or as CSV and Excel files. The data export option is especially useful when you want to further explore the collected data in another business intelligence tool.

    Does Whatagraph offer custom pricing?

    Yes, Whatagraph offers custom pricing for the Custom pricing model. Data transfer is also available at a discount pricing for bulk purchases. 

    What CRMs does Whatagraph support?

    Currently, Whatagraph supports two CRM tools, HubSpot and Salesforce. However, you can connect any other CRM using a Custom API.  

    Is Whatagraph available as a mobile app?

    No, Whatagraph is not available as a mobile app, but it’s very well-optimized for mobile devices. 

    Can I create a marketing dashboard in Microsoft Excel?

    Yes, you can create a marketing dashboard and track key metrics in Microsoft Excel spreadsheets, but this method has serious disadvantages. First, you need to manually import datasets into Excel, risking a massive chance of error. Also, there is no possibility of having real-time updates. Finally, the only way to keep your data safe and still allow collaboration is to give edit permissions only to certain users and set everyone else as viewers.  

    Does Whatagraph have a Slack integration?

    No, Whatagraph currently doesn’t have Slack integration built. However, you can connect any unsupported source via a Custom API, BigQuery, or Google Sheets.

    It’s good to be loved! Our clients are not shy about expressing it.

    I made a switch from GDS and Sheets for reporting to Whatagraph, and I am saving literal hours each week on performance report creation. Our small firm actually managed to onboard 2 new clients as a result of all the time we saved on managing data and reporting. The customer service is also really helpful and easy to reach.

    Mindaugas S., Marketing Consultant Capterra logo for Whatagraph review

    Capterra verified review by

    Mindaugas S., Marketing Consultant

    Having active customer support to help fix any issues was a big contributor, but we also really liked the ability to save templates and connect sources to multiple charts/widgets at once without having to edit them individually. And having the grid layout is much easier to stay consistent with than the free form setup that Data Studio has.

    Nico T., Media Planner Capterra logo for Whatagraph review

    Capterra verified review by

    Nico T., Media Planner

    The system has standard templates that are easy and fast to use. Also you can build your own report with lightning speed. It is very easy to use, has a lot of integration, and let get started very fast.

    Rasmus Bernt K., External Senior Management Consultant Capterra logo for Whatagraph review

    Capterra verified review by

    Rasmus Bernt K., External Senior Management Consultant

    We love Whatagraph - we would definitely recommend and our account manager is great! I love how easy this tool is to use, everyone on the team finds it much more user-friendly than other dashboards. Integration was easy, we sent some example reports to the team who duplicated these for us. We literally had to log in and send it to our clients!

    Stephanie S., Digital Director Capterra logo for Whatagraph review

    Capterra verified review by

    Stephanie S., Digital Director

    We are showing our clients the work that we're doing for them and this is incredibly important for our clients ROI. They want to see results and having a tool like Whatagraph that can show data from virtually every source we use is hugely important.

    John S., SEO Strategist Capterra logo for Whatagraph review

    Capterra verified review by

    John S., SEO Strategist

    The tool is easy to use; you do not need to have development resources. Even my junior project managers are capable of making campaign reports in minutes. There are a lot of pre-made templates you can use as well as many pre-made widgets.

    Erman E., Marketing Specialist Capterra logo for Whatagraph review

    Capterra verified review by

    Erman E., Marketing Specialist

    Really easy to connect data sources within the tool. The library of report templates has been helpful. The customer support team has been responsive to all of our needs. Our team enjoys the simplicity of setting up the reports and how the data is presented.

    Brent N., Director of Operations Capterra logo for Whatagraph review

    Capterra verified review by

    Brent N., Director of Operations

    Easy to create really beautiful graphs and reports which can help other team members to understand the most important takeaways. I especially like the automated report function, so I don't have to check on the same thing repeatedly.

    Orsolya S., Online Marketing Manager Capterra logo for Whatagraph review

    Capterra verified review by

    Orsolya S., Online Marketing Manager

    Need more help with getting started?

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    We can set up your report campaign for you!

    If you need help with setting up Whatagraph - our team can create your campaign reports!

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    Cross channel reporting template with Whatagraph