Latest updates from Whatagraph and the digital marketing world

What is OKR? A framework that originated at Intel in the late 70s and was later popularized by companies like Google, Objectives and Key Results are a way to set measurable goals and keep teams within an organization focused. We’ve been experimenting with OKRs at Whatagraph, and we’d love to share our story so far!

Check out seven things you can do with a free Whatagraph trial. Get to know the platform, discover its best features, and create your first super visual marketing performance report.

Ever wanted to show combined data in your marketing reports, like total followers on different social media platforms, but couldn’t find a simple solution? Look no further, because you can do it directly in Whatagraph! Here are 7 ways PPC and social media managers can use data blending in their marketing reports.

Facebook analytics is a powerful platform that provides valuable information about customers and their conversion path. It’s about the segmentation of customers, using the social engagement data and Facebook pixel from a marketer’s social media channels. However, there are certain things to understand about Facebook ad analytics before you can use this tool efficiently.

Most businesses choose Facebook for their social media marketing campaigns, and that’s understandable. It is the best place for building a target audience and generating revenue. Once you get your Facebook ad campaign up and running, you need to start tracking Facebook Ad metrics.

For business owners and ad agencies, advertising on Facebook is all about turning some of the one billion people visiting the platform every day into paying customers. But, this is often easier said than done, unless you use some of the best Facebook Ad reporting tools.

On September 30, 2019, Google will deprecate Average Position and replace it with four new metrics. Learn how to adjust your reporting and bid management once the changes take place.

Year after year, techies and digital marketers bite their nails in anticipation of Mary Meeker’s annual Internet Trends report. Since 1995, Meeker, a well-known venture capitalist, has been sharing big-picture technology trends, and 2019 is no exception. We've compiled six highlights from this year’s Internet Trends report that every marketer should be aware of.

Did you know that now you can create Gallery Ads on Google? This is a slew of other updates were announced during the Google Marketing Live 2019 conference. In this article, we will provide new insights about the upcoming digital marketing products from Google.

A story on how a marketing agency in Ireland finally found the best tool for their reports.

A story on how an advertising agency simplified the communication process and impressed their clients with visual reports.

A story on how a creative agency in Italy found the best solution for their reports.

Check out this roundup of best marketing infographics for 2019. Visually engaging and easily shareable, these infographics offer insights on social media, SEO, email marketing trends, content marketing statistics, and more!

Infographic guide on making the most of mobile vs. desktop statistics

Follow our tips below to get the most use of the trending pages