Turn data into
revenue insights











Why e-commerce teams choose Whatagraph
Track ROAS, CAC, and LTV across all channels instantly
Save 10+ hours per week on manual reporting
Optimize campaigns faster with AI-powered insights
We help you solve challenges like these
Consolidate cost & revenue across media and marketplaces
Blend all your ad spend and sales data into one clean view, from Meta to Google to Shopify and beyond. Finally understand true CAC, ROAS, and profit without stitching spreadsheets together.
Track how each product category performs across channels
Understand which products and campaigns drive the most revenue across every channel, so you can focus the spend where it matters. Blend various sources and use custom dimensions to categorize the products and get a clear full picture.
Spot underperforming products before revenue drops
Automatic alerts and clean trend visualizations make it easy to catch product dips before they become major revenue problems.
Measure the real impact of discount and promotional campaigns
Measure promotion effectiveness across all paid and organic touchpoints, so you can double down on what works, cut what doesn’t, and deliver clear ROI on every sale or discount event.
Compare first-time vs. repeat customers
Standardize naming with custom dimensions to distinguish between new and returning customers across all channels, so you can fine-tune retention campaigns, optimize acquisition costs, and build sustainable lifetime value.
Timely detect important seasonal spikes and dips
Stay ahead of holidays, sales periods, and category-specific events. Whatagraph alerts you about the unusual spikes and drops so you can act timely.

Chandhini Shivabalan
Senior Performance Marketing Associate @ Nothing
Spend less time chasing data,
more time driving sales
From acquisition to LTV—
get the full picture
- Revenue tracking with relevant KPI calculations
- AI-powered insights identifying high-value customer segments
- Timely optimization alerts for immediate action

One platform.
Every channel.
- 55+ native integrations
- Cross-channel performance combining commerce paid, email, and social
- Customer lifetime value tracking across all marketing efforts

Scale winning campaigns
without the complexity
- Performance alerts when campaigns exceed targets
- Automated insights highlighting optimization opportunities
- Cohort analysis for better customer segmentation



