Discover a Powerful Klipfolio Alternative

Whatagraph is a fast and easy-to-use platform for monitoring and reporting on marketing performance with excellent support and automation features. As a Klipfolio alternative, Whatagraph allows you to create, edit, and share multi-channel dashboards and reports, display ad creatives, and save hours on marketing data tasks.

Unlimited dashboards
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No tech background needed

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3 Reasons to Choose Whatagraph as Your Klipfolio Alternative

No technical or data knowledge needed

Klipfolio’s learning curve is still steep for some users despite all available training resources and support documentation. On the other hand, connecting, organizing, visualizing, and sharing data in Whatagraph is fast and easy and doesn’t require additional data modeling skills or specific tech knowledge.

Visualizations are easier to build and adapt

Klipfolio has a time-consuming process of creating each individual Klip and adding them to the dashboard. There’s a separate manage & edit environment for dashboards and Klips. Whatagraph, however, provides one intuitive environment to build and share reports and dashboards using ready-made widgets.

Overall faster platform with multiple time-saving features

No matter how many tabs, pages, or widgets you have, Whatagraph will handle it without downtime or slowing down. You can save and reuse almost anything as a template from a whole report down to a single calculation. Link multiple dashboards or reports to one template and edit them all at once.

A One-stop Shop Alternative to Klipfolio

A single platform for all your marketing reporting and data needs. Clear pricing plans with no hidden limits. User-friendly and easy to navigate, no technical background needed. Built with marketing agencies and professionals in mind.


Connect
Native integrations	50+ Native integrations with all popular marketing data sources	130+ integrations including warehouses, SQL databases, and file-sharing services
Unlimited historical data	Unlimited in all plans (if a source’s API allows it)	Historical data limitations depend on your pricing plan
Consistent refresh rate	30 mins in all plans, across all your reports, blends, and integrations	Depends on your plan, from 1 hour to less than 1 minute
Organize
Granular data analysis
Unify and rename dimensions and metrics across all dashboards
Group and aggregate data	Intuitive point-and-click transformations	Available as commands in the function bar
Blend data from multiple channels to use as a new blended source
Visualize
Visual customization	Create multiple pages and tabs, change page orientation, add text and image widgets, and change color schemes	One “endless dashboard” page with limited customization options. Light and dark color schemes
Unlimited reports	Create as many reports and dashboards as you need on any plan	The number of dashboards you can have is limited by your plan
Intuitiveness and ease-of-use	A single straightforward drag-and-drop visualization builder	Challenging for a non-tech person to create desired visualizations
One work environment	Configure visualization widgets and the whole dashboard in the same place	Configure each individual Klip in a separate space outside the dashboard
Media widgets	Automatically pull ad creatives with relevant metrics	Klipfolio has no automated media widget options
Report and dashboard templates	Full dashboard templates for different reporting needs	Only pre-made Klip templates are available
Bulk dashboard edit	Link reports or dashboards to one template to edit them all at once	Edit every dashboard individually and waste time
Executive cross-channel overviews	Key cross-channel metrics in one overview	No cross-channel overview is possible in Klipfolio
Share
Automated reporting
Data export	Export a standalone widget or a full report in spreadsheet format	Export dashboards as PDF or image files. Export only individual clips as CSV
Data transfers to a warehouse
General points
Live chat support	Responsive live chat support on all plans	Ticket-based support, with a Priority option as an add-on
Speed and stability	Handles unlimited pages, tabs, and hundreds of widgets	It gets slow when dashboard complexity increases

Klipfolio Pros and Cons – What Do Users Say?

The reach and freedom that Klipfolio gives to implement what ever you need & want. They also have a partner program and certifications. The support services is very good and documentation are well explain. Easy Multi-API Conexion.

Capterra verified review by

Oscar R. Head of Digital Analytics Publishing, 11-50 employees

It's rather complex to create custom reports, I did two training sessions and still had to contact support regularly to assist with setting up custom reports.

Capterra verified review by

Ross V. Operations Manager Information Technology and Services, 1-10 employees

Biggest pro is the number of connectors. Klipfolio connects basically to every tool we use. Almost equally important is the flexible access to data. This means Klipfolio isn't so dependent on the formatting of the raw data.

Capterra verified review by

Valtteri L. Analyst & Science communicator Entertainment

There is a learning curve. Getting started is really easy, but if you need more complex stuff, it takes some learning-by-doing to get the hang of it. It's like Microsoft Excel, if you need more, you need to practice.

Capterra verified review by

Erik V. CEO

If you need to calculate something or making a complex formula to get to the right information to display can be very difficult, It is not so clear how each formula works, the articles don't explain everything you need.

Capterra verified review by

Fernando P. Head Of Customer Experience Computer Software, 11-50 employees

It took me a bit of time to understand all the data connections, but if I ever had any questions, the support team were available, and were able to help guide me through to the solutions.

Capterra verified review by

Lenore K. Delivery Support Admin Management Consulting, 11-50 employees

FAQs

All your questions answered. And if you can’t find it here, chat to our friendly team.

What are the best Klipfolio alternatives?

Some of the best Klipfolio alternatives include:

Whatagraph
Geckoboard
NinjaCat
Databox
Improvado

You can read detailed reviews, features, and pricing of each tool in this Klipfolio alternative article.

Is Whatagraph a good alternative to Klipfolio?

Yes, Whatagraph is a powerful Klipfolio alternative. For starters, With Whatagraph, you can create an unlimited number of reports and dashboards in any pricing plan, while in Klipfolio, you are limited to 15, 30, or 60 dashboards.

Also, creating custom visualizations or reports is much quicker in Whatagraph, especially for non-technical users. Everything from connecting data to sharing insights takes place in one intuitive environment in Whatagraph, while in Klipfolio, you have to switch between your dashboard, Klips, and data sources space.

Finally, Whatagraph lets you schedule a no-code data transfer to your BigQuery data warehouse.

Are Klipfolio reviews mostly positive or negative?

Klipfolio reviews are mainly positive, with users praising the clean dashboard view and abundant data sources and feeds. However, those who moved to Whatagraph or other competitors to Klipfolio point out the lack of dashboard customization options, steep learning curve, and longer time needed to create a desired visualization

How does Klipfolio pricing work?

Klipfolio pricing is based on the number of dashboards you can create. Three pricing plans are available for 15, 30, and 60 dashboards.

Another pricing differentiator is the data refresh rate, which goes from 1 hr to up to 1 minute for the Team+ plan.

You can upgrade any plan with more dashboards, alongside other perks for an additional fee, such as priority support, large data sets, and faster refresh rates.

As a worthy competitor to Klipfolio, Whatagraph lets you create as many dashboards and reports as you want, regardless of the pricing plan you choose.

What if my data source is not among the integrations?

If your data source is not among the supported integrations, you have three options.

1. Use our custom API to connect the source directly,

2. Export your data to Google Sheets,

3. Export your data to Google BigQuery and connect it as a source.

Can you export data from Whatagraph?

Yes, you can export data from Whatagraph. You can move your data to a BigQuery data warehouse. In case you want to continue data analysis in another business intelligence tool such as Tableau or Power BI, you can export Whatagraph data as Excel or CSV files.

How much training do I need to use Whatagraph?

You don’t need a lot of training to use Whatagraph at all. Whatagraph has a very mild learning curve, so that after going through our demo, you should be able to connect sources, create interactive dashboards, and share them effortlessly with your clients. Of course, if you get stuck, you can reach our customer support via live chat.