Whatagraph Pricing

Native integrations, unlimited historical data, stunning data visualization, pre-made templates, and report automation in all plans

30 Day Money Back Guarantee  
on All Plans!
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per month, billed annually

Suitable plan for most in-house marketing teams

     source credits (5 for extra)

5 users (10 for extra)

  • Transfer data to BigQuery
  • Pre-made data organization
  • Live chat support
  • Unlimited reports and dashboards
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No credit card required

Most Popular
per month, billed annually

Recommended plan for marketing agencies

     source credits (5 for extra)

10 users (10 for extra)

  • Essential plan benefits Plus
  • Overview
  • Custom branding
  • Custom data organization
  • Link reports to a template

  • Customer success manager
  • Personalized Onboarding
  • Priority support
Request Free Trial

No credit card required

Custom pricing
billed annually or quarterly

For large marketing agencies and businesses with complex reporting needs

120+ source credits

20 users

  • Essential and Advanced plan benefits Plus
  • Custom pricing models
  • Custom billing frequency
  • Personalized onboarding sessions
  • Hands-on training
  • Assist with migrating reports and data
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No credit card required

Full Feature Comparison


Source credits




User seats




30-day money back guarantee



All 50+ Integrations

All 50+ Integrations

All 50+ Integrations

Available historical data




Multi-source visualization

Transfer data to your Google BigQuery

Custom API

Paid add-on

Paid add-on


Pre-made data organization

Creating custom metrics and dimensions

Creating custom data blends


Reports and dashboards




Pre-made and build-your-own widget library

Media widgets

Link reports to a template

The Overview

Custom branding

Custom report domain

Paid add-on

Paid add-on


Report automation

One-click export in excel or .csv formats

PDF attachments and report history

Send links to live dashboards

Support & success

Live chat support

Customer success manager

Personalized onboarding sessions

Priority support & guidance

Hands-on training

Help in migrating data and reports


All your questions answered. And if you can’t find it here, chat to our friendly team.

What are the "Source credits?"

Source credits are something you use within Whatagraph to: 


Connect new data sources via native integrations (for example, GA4 website view, LinkedIn Page, or Facebook Ads account).


Transfer source data to Google BigQuery data warehouse (One source credit per table of data. A table of data is a combination of your selected metrics and dimensions).


Create a new blend of sources to use in all your reports and dashboards (for example, merging impressions and cost from Facebook Ads and LinkedIn Ads into one blended source to display totals). 

What does a "user" mean?

The user is your team member who will actively work on the platform while building the reports/dashboards and sharing them with your clients/internal teams.

What happens when I reach the limit of source credits or users?

No worries, you can purchase them any time as an add-on. If you are out of source credits or need more users on your subscription level it doesn’t necessarily mean you will need to upgrade to the next package right away. Contact your account manager or our live support team and they will help you purchase additional source credits and users.

How does onboarding work?

Depending on the plan you will be able to book an onboarding session for your team where everyone will be introduced to how to work with Whatagraph and what are the best practices based on your current needs.

Do I need to sign a 12-month agreement with you?

Yes, we are always signing a 12-month agreement on our Essential and Advanced plans, however, we also offer a 30 day money back guarantee so you can opt-out within 30 days' if there is a change in your business or you’re not happy with something. We offer custom billing options on our custom plans.

Can we pay monthly?

Currently, we do not support the monthly payment option.

Can we sign a 24/36-month agreement for a longer partnership?

Absolutely, we will even give you a discount according to a subscription and terms.