Two plans.
One governed foundation.
Compare the plans, talk to our team when you're ready.
Whatagraph IQ
IQ report creation
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IQ themes
Brand reports in seconds.
IQ summary
Explain performance in plain language.
IQ chat
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Compare the plans
Maxfrom €699 per month, billed annually | PrimeCustom | |
|---|---|---|
| Feature | Max | Prime |
|---|---|---|
Max:Yes Advanced Explore integrations | ||
| Yes | Yes | |
Max:No Premium Explore integrations | ||
| No | Yes | |
| Feature | Max | Prime |
|---|---|---|
Max:Yes Pre-made transformations | ||
| Yes | Yes | |
Max:Yes Custom transformations | ||
| Yes | Yes | |
Max:Yes Currency exchange | ||
| Yes | Yes | |
Max:Yes Custom aggregations | ||
| Yes | Yes | |
Max:Yes Whatagraph Storage | ||
| Yes | Yes | |
| Feature | Max | Prime |
|---|---|---|
Max:Yes Whatagraph IQ | ||
| Yes | Yes | |
Max:Yes Pre-made themes | ||
| Yes | Yes | |
Max:Yes Version history | ||
| Yes | Yes | |
Max:Yes Automated emails with PDF | ||
| Yes | Yes | |
Max:Yes Linked report templates | ||
| Yes | Yes | |
Max:Yes Custom branding | ||
| Yes | Yes | |
Max:No Custom report domain | ||
| No | Add-on | |
| Feature | Max | Prime |
|---|---|---|
Max:Yes Overview | ||
| Yes | Yes | |
Max:Yes Goals & alerts | ||
| Yes | Yes | |
Max:No Whatagraph IQ+ | ||
| No | Yes | |
Max:Yes IQ Agents early access | ||
| Yes | Yes | |
| Feature | Max | Prime |
|---|---|---|
Max:No Transfer to BigQuery | ||
| No | Add-on | |
Max:No Transfer to Looker Studio | ||
| No | Yes | |
| Feature | Max | Prime |
|---|---|---|
Max:Yes EU Data Center | ||
| Yes | Yes | |
Max:Google login Single Sign On / SAML Login | ||
| Google login | SAML as Add-on | |
Max:No Public API | ||
| No | Add-on | |
| Feature | Max | Prime |
|---|---|---|
Max:Yes Live chat support | ||
| Yes | Yes | |
Max:Yes Dedicated Customer Success Manager | ||
| Yes | Yes | |
Max:No Tailored onboarding | ||
| No | Yes | |
Max:No Priority support | ||
| No | Yes | |
Max:No Enterprise SLA | ||
| No | Yes | |
| Feature | Max | Prime |
|---|---|---|
Max:Unlimited Number of users | ||
| Unlimited | Unlimited | |
Max:Unlimited Number of reports | ||
| Unlimited | Unlimited | |
Max:From 50 Number of credits | ||
| From 50 | Custom | |
Marketers are already seeing the difference
Whatagraph took us to the next level with our clients and within our team. Our relationships with clients have been amazing, and we’ve even been able to retain them longer.
Kim Strickland
Digital Marketing Specialist @ Peak Seven
Whatagraph’s AI saves time and energy for our marketing specialists. And the hours we’re saving is just pure profit.
Lars Maat
Company Owner, Maatwerk Online
The biggest advantage of Whatagraph is having everything in one place. Funnel was two to three times more expensive than Whatagraph.
Linda van Baal
Online Marketing Consultant @ YourFellow
Whatagraph transformed our PPC reporting from a manual task into an automated, insightful process backed by a fantastic team that’s always ready to help.
Chandhini Shivabalan
Senior Performance Marketing Associate @ Nothing
Whatagraph is easy to use, visually attractive, and much smoother compared to tools like Looker Studio.
Stef Oosterik
Quality Manager @ Dtch. Digitals
Frequently Asked Questions
How do the Max and Prime plans differ?
Max covers all your main needs, from reporting to data aggregations, KPI monitoring, white-label branding and a Dedicated Success Manager. Prime unlocks enterprise-grade features, integrations, destinations and support.
What are credits and how do they work?
Credits are used to connect data sources. Each source costs 1 credit, regardless of plan. You can purchase extra credits until you reach the next plan threshold, then it’s time to upgrade.
Can I upgrade or downgrade my plan anytime?
To move to Max or Prime plan, book a call with our team — there's a link inside the app to get that started. Downgrades and legacy transitions are handled by our Customer Success team.
Do you offer onboarding or support?
All plans include live chat support and regular office hours. Both Max and Prime customers get a Dedicated Customer Success Manager. Prime also includes tailored onboarding and priority support.