Instagram Integration

Connect your Instagram data and use Whatagraph’s advanced visualization to analyze and share the performance of your Instagram campaigns. A fully managed Instagram integration pulls data directly from your Instagram account to our stunning custom reports. In a few clicks, discover how Instagram users engage with your posts. Blend and organize Instagram metrics before visualization to present only the most impactful data points. Share insights from your marketing data automatically as scheduled emails or live links.

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58K+

reports built monthly

45+

native integrations

2000+

pre-made widgets

Manage all your Instagram metrics via a direct connector to Instagram API

Native integration

Ready-made connection. No additional set up or connectors needed. Just log in and get data connected to your reports and dashboards.

Organize

Manage and transform your data without code or technical knowledge. Blend, unify, aggregate, and group data points with ease.

Visualize

Create stunning visualizations of your connected and prepared cross-channel data. Quickly turning it into full reports, or standalone graphs, charts, funnels, and tables.

Share and automate

Share a link to live report with interactive data and date range picking. Schedule report send out customizing emails and notifications to review.

Blend your Instagram insights with data from other social networks

Quickly and securely combine your Instagram data with data from all your social media or PPC platforms. An out-of-the-box Instagram connector lets you link any Instagram source without help from developers and create a comprehensive analysis- or presentation-ready cross-channel display. Organize the connected data. Present the top-performing Instagram photos, conversions from new Instagram posts, and more. Share it with clients, move it to a data warehouse, or export it to a BI solution.

Instagram Page Report

Instagram Business Report

Social Media Dashboard

Social Traffic Overview

Check out related integrations:

Facebook

Facebook Ads

Twitter

Twitter Ads

TikTok

Snapchat Ads

TikTok Ads

LinkedIn Ads

YouTube

Pinterest Ads

Everything you need to visualize and share Instagram insights

Instagram Reporting Tool

Keep your clients updated on their business account performance at any time. Track audience behavior, content trends, and the effectiveness of the whole strategy. Set up the email cadence once and automate your Instagram reporting.

Social Media Reporting Tool

Keep your clients informed on their social media performance with a powerful social media reporting tool. Pull data from multiple social media platforms and present cross-channel insights. All your social media campaigns’ results in one clear report.

Agency Dashboard

Stop creating agency reports manually. Whatagraph’s Agency Dashboard pulls data directly from your clients’ platform accounts to give them an accurate real-time report of your work whenever they wish.

Explore marketing automation and custom report features

Linked reports

Create team templates and connect as many reports as needed. Never again manually edit hundreds of similar reports one by one.

Overview reports

Monitor your overall performance across regions or accounts and find new opportunities for growth.

Custom branding

Implement custom color themes and logos. Remove all mentions of Whatagraph and connect your custom domain.

Data blending

Combine metrics from multiple data sources in a widget or table to track cross-channel campaigns in one place.

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Instagram Report Template

Get all of your key Instagram metrics and KPIs in one place so your clients can get a clear view of their Instagram marketing performance.

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Instagram Dashboard

All-in-one Instagram marketing reporting tool. Get your Instagram KPIs in a single report and stay on top of your clients’ business account performance.

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FAQs

All your questions answered. And if you can’t find it here, chat to our friendly team.

What other marketing data sources can I connect with Whatagraph?

Apart from your Instagram data, you can connect a range of popular marketing platforms like Google Analytics 4, social media like Facebook Page and LinkedIn, PPC like Google Ads, Microsoft Advertising, LinkedIn Ads, CRMs like Salesforce and HubSpot, email marketing and e-commerce platforms like Shopify and BigCommerce. If you can’t find the integration for your data source, you can connect it via a Custom API or by exporting it to Google Sheets docs or BigQuery data warehouse and adding it as a source.

Is Instagram API integration available in all pricing plans?

Yes, Instagram API integration is available in all pricing plans, along with 45+ more integrations.

Do I need Looker Studio to visualize Instagram data?

No, you don’t need Looker Studio (Google Data Studio) or any other tool to visualize your Instagram data. Whatagraph is an all-in-one marketing data platform to connect, organize, visualize, and share all your data. This makes Whatagraph a better choice than other data platforms that provide only the functionality to connect Instagram sources, so users need to use a separate tool to visualize their data insights.

How to connect Instagram data to Whatagraph?

Whatagraph has a pre-built Instagram connector, so you don’t have to purchase and configure third-party data connectors. Adding a new Instagram source is simple:

1. Go to the Data Sources menu and locate Instagram Business among the channels.

2. Click Connect an account.

3. From there, you’ll be redirected to log in to your Meta account.

4. Once forwarded to Meta, choose the Instagram account, go to "Edit settings" and make sure to choose the first option on all of the pages — all current and future accounts.

5. The new Instagram source will appear.

You have successfully created a connection to your Instagram Analytics API. Create a custom report or dashboard and add your Instagram account as a source.

When you connect Instagram app data to Whatagraph, you can organize datasets to get more granular insights by device, campaign ID, date, etc. You can visualize data in various widgets and share the insights via automated email attachments or live links for near real-time access.

Instagram data available instantly in Whatagraph

Instagram General Engagement

Instagram Clicks

Instagram General Relations

Instagram Audience Relations

Instagram Posts Engagement

Instagram Post Relations

Find a metric for you

What others think about Whatagraph

I made a switch from GDS and Sheets for reporting to Whatagraph, and I am saving literal hours each week on performance report creation. Our small firm actually managed to onboard 2 new clients as a result of all the time we saved on managing data and reporting. The customer service is also really helpful and easy to reach.

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Mindaugas S., Marketing Consultant

Having active customer support to help fix any issues was a big contributor, but we also really liked the ability to save templates and connect sources to multiple charts/widgets at once without having to edit them individually. And having the grid layout is much easier to stay consistent with than the free form setup that Data Studio has.

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Nico T., Media Planner

The system has standard templates that are easy and fast to use. Also you can build your own report with lightning speed. It is very easy to use, has a lot of integration, and let get started very fast.

Rasmus Bernt K., External Senior Management Consultant

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Rasmus Bernt K., External Senior Management Consultant

We love Whatagraph - we would definitely recommend and our account manager is great! I love how easy this tool is to use, everyone on the team finds it much more user-friendly than other dashboards. Integration was easy, we sent some example reports to the team who duplicated these for us. We literally had to log in and send it to our clients!

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Stephanie S., Digital Director

We are showing our clients the work that we're doing for them and this is incredibly important for our clients ROI. They want to see results and having a tool like Whatagraph that can show data from virtually every source we use is hugely important.

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John S., SEO Strategist

The tool is easy to use; you do not need to have development resources. Even my junior project managers are capable of making campaign reports in minutes. There are a lot of pre-made templates you can use as well as many pre-made widgets.

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Erman E., Marketing Specialist

Really easy to connect data sources within the tool. The library of report templates has been helpful. The customer support team has been responsive to all of our needs. Our team enjoys the simplicity of setting up the reports and how the data is presented.

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Brent N., Director of Operations

Easy to create really beautiful graphs and reports which can help other team members to understand the most important takeaways. I especially like the automated report function, so I don't have to check on the same thing repeatedly.

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Orsolya S., Online Marketing Manager