Google Analytics dashboard | Whatagraph

Google Analytics
Dashboard Template

Use this free Google Analytics dashboard template to see a comprehensive performance overview of your entire website.

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Use our pre-built Google Analytics dashboard template.

Quickly and accurately track website performance by using a pre-built dashboard. This dashboard will cover metrics like sessions, users, conversions, performance by source, medium, and device.

Acquisition overview

Get a detailed summary that contains essential Google Analytics metrics. You'll have the option to view key data that will help you evaluate the performance of your website: the bounce rate, visitor growth, traffic sources, and conversions.

Behavior overview

Gather the audience’s behavior insights quickly. Analyze visitor behavior data and see how they engage with the content on your website.

Audience overview

Dig into the traffic acquisition analytics and view the most prevalent pages along with their metrics. You can view the countries your site traffic comes from, popular search queries, referral traffic, and pages that are converting the best.

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Frequently Asked Questions

How can I create a Google Analytics dashboard?

In order to create this report, you must sign in to your Google Analytics account. Navigate to your view. Once there, open Reports tab, click on Customization and select Custom Reports option.

Then, select New Custom Report, and enter a Title of your choice. If you need more than one reporting tab, select the +add report tab option. Then, select your report type from Explorer, Flat Table, Map Overlay, or Funnel options.

You should now be able to choose your desired dimension and metrics. However, your options could differ, depending on your report type. If you need to limit the report to specific dimensions, select the +add filter option.

In the drop-down menu, select where your report should appear. You can either pick specific views or select the All views associated with this account. Finally, click Save.

You may also consider utilizing a data visualization platform such as Whatagraph. It provides Google Analytics integration and pre-made template options, which makes data analysis and visualization very easy.

What should be included in a Google Analytics dashboard report?

There are a variety of Google Analytics dashboard reports to create. They include Landing Page Reports, Mobile Overview Report, and many others. However, these are the top eight metrics to include in your Google Analytics report:

Acquisition overview

Social overview

Bounce rate

Traffic sources


Interactions per visit

Exit pages


What Google Analytics metrics should I report to the client?

These are typically the most popular Google Analytics reports create for clients that give a nice, and comprehensive overview of the website performance:

Organic Traffic Landing Page report

Customer Acquisition report

Email Assessment report

Time of Day/Day of Week Transaction report

Device Comparison report

How do I share a Google Analytics report?

If you wish to share your Google Analytics report, click on Customization, and then click on Saved Reports. Select the desired report, and then click the Share option.