Custom reporting software

Custom reporting software makes presenting data simple and effective. Everyone, regardless of data literacy skills, should have the ability to understand Whatagraph custom reports and act on the data accordingly.

Custom reporting software
You are in good company with 1,000+ marketing agencies and in-house teams worldwide
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Spend more time driving better results for your clients with our custom reporting tool

Data is presented in a clear and concise manner

Create visual custom reports that answer even your client's most complicated questions. Customize reports with commonly used templates, or build your custom report from scratch using pre-made widgets.
Whatagraph custom reporting template

Custom reporting for each department and client

Accommodate reporting needs of specific departments or clients from a variety of data sources; hone in on particular metrics they care about. Create reports that contain high-level business metrics for your executives, or dig into more granular data for individual teams.
Whatagraph custom reporting template

Keep everyone automatically
 up to date

Make sure your team's most critical KPIs stay top of mind. Schedule daily, weekly, or monthly emails to share valuable reports that reflect recent changes to the performance with your teams. Your teams and clients will always know how you're progressing and how effective your campaigns are.
Whatagraph custom reporting template

All reporting features your agency needs

50+ data sources
50+ data sources
Create a true cross-channel digital marketing dashboard in Whatagraph. Over 50 integrations for your cross-channel marketing campaigns.
Cross-channel reports
Cross-channel reports
Combining cross-channel data is intuitive and takes a few clicks. Create a single client report for all channels instead of one report for each.
Full report automation
Full report automation
Schedule your reports at desired intervals or share a live link to a report so your clients can check for updates at any moment.
White-label reports
White-label reports
Customize colors and logos in each report to align it with your agency’s or clients’ branding and style.

It’s good to be loved! Our clients are not shy about expressing it.

I made a switch from GDS and Sheets for reporting to Whatagraph, and I am saving literal hours each week on performance report creation. Our small firm actually managed to onboard 2 new clients as a result of all the time we saved on managing data and reporting. The customer service is also really helpful and easy to reach.

Mindaugas S., Marketing ConsultantCapterra logo for Whatagraph review

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Mindaugas S., Marketing Consultant

Having active customer support to help fix any issues was a big contributor, but we also really liked the ability to save templates and connect sources to multiple charts/widgets at once without having to edit them individually. And having the grid layout is much easier to stay consistent with than the free form setup that Data Studio has.

Nico T., Media PlannerCapterra logo for Whatagraph review

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Nico T., Media Planner

The system has standard templates that are easy and fast to use. Also you can build your own report with lightning speed. It is very easy to use, has a lot of integration, and let get started very fast.

Rasmus Bernt K., External Senior Management ConsultantCapterra logo for Whatagraph review

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Rasmus Bernt K., External Senior Management Consultant

We love Whatagraph - we would definitely recommend and our account manager is great! I love how easy this tool is to use, everyone on the team finds it much more user-friendly than other dashboards. Integration was easy, we sent some example reports to the team who duplicated these for us. We literally had to log in and send it to our clients!

Stephanie S., Digital DirectorCapterra logo for Whatagraph review

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Stephanie S., Digital Director

We are showing our clients the work that we're doing for them and this is incredibly important for our clients ROI. They want to see results and having a tool like Whatagraph that can show data from virtually every source we use is hugely important.

John S., SEO StrategistCapterra logo for Whatagraph review

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John S., SEO Strategist

The tool is easy to use; you do not need to have development resources. Even my junior project managers are capable of making campaign reports in minutes. There are a lot of pre-made templates you can use as well as many pre-made widgets.

Erman E., Marketing SpecialistCapterra logo for Whatagraph review

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Erman E., Marketing Specialist

Really easy to connect data sources within the tool. The library of report templates has been helpful. The customer support team has been responsive to all of our needs. Our team enjoys the simplicity of setting up the reports and how the data is presented.

Brent N., Director of OperationsCapterra logo for Whatagraph review

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Brent N., Director of Operations

Easy to create really beautiful graphs and reports which can help other team members to understand the most important takeaways. I especially like the automated report function, so I don't have to check on the same thing repeatedly.

Orsolya S., Online Marketing ManagerCapterra logo for Whatagraph review

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Orsolya S., Online Marketing Manager