The Perfect Customer Dashboard | Whatagraph

Customer Dashboard

Whatagraph customer dashboard allows you to aggregate and visualize customer data from a variety of digital channels. Get a better understanding of your customer base, and gain insights into your customers' expectations so you can improve your e-commerce store and bolster sales.
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Over 15,000 agencies and brands worldwide get their marketing performance analyzed with Whatagraph!

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What Is a Customer Dashboard?

A customer dashboard is a document that shows all the information related to the customer experience, retention or loyalty in a visual way. It includes all the necessary KPIs for different departments to see if a business is meeting the customers' expectations.Different types of businesses may need a customer dashboard. However, if you run a business online and especially an eCommerce store, you'll definitely benefit from using one.A customer dashboard shows you real-time progress on your most important metrics. Conversion rates, bounce rates, cart abandonment rates - these are just some of the many KPIs you can use in a customer dashboard.

Effortlessly report, monitor and analyze your campaigns.

Data aggregation from multiple sources and actionable insights

It's vital for online businesses to track relevant KPIs from multiple platforms. Whether you're using Shopify, or PPC tools like Google Ads, Whatagraph aggregates data from multiple sources and turns numbers into actionable insights.
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See what marketing platforms are bringing in the sales

See how you're potential customers are interacting with your ads and other digital content. Is your ad copy converting? How are ad visuals performing? Is your blog attracting attention? Analyze the effectiveness of all marketing channels in one location and see what is generating the brunt of all sales.
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Save time when building a customer dashboard - it only takes a few minutes!

A comprehensive customer dashboard can save tons of time. You no longer have to spend hours manually aggregating data from multiple sources and making spreadsheets for your monthly reports. With Whatagraph, you can build a real-time visual dashboard with essential metrics - in just a few minutes!
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Connect multiple data sources for incredible data visualizations

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How to Get Started with Whatagraph?

1. Sign up for your free account
All it takes is a few bits of information and you’re ready to create reports in under 10 minutes. No credit card info is needed!
2. Connect your data sources
Add the data sources you want to use in your clients’ marketing reports. We have 40+ available to choose from.
3. Choose a report template
Select a template that best shows the work you do for your clients. With a few clicks, your template becomes a fully finished client report!
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All reporting features your agency needs

40+ integrations
We integrate with more than 40 marketing platforms, such as Google Analytics, Ahrefs, SEMRush, Facebook, MailChimp, Klaviyo, and many others.
Cross-channel reports
SEO, SEM, social media, performance marketing, email marketing - create a singular client report for all channels instead of one report for each.
Full report automation
Start from a report template, add your sources and you can create a report in under 10 minutes. You can automate the delivery too - and send reports automatically at your desired intervals.
White-label reports
Make your reports align with your agency branding and style. Customize each report with your agency logo, colors and branding and every detail you need to make your report truly your own.
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FAQs

All your questions answered. And if you can’t find it here, chat to our friendly team.

What should a customer dashboard include?
This depends on the type of business model you run. It's a good practice to include all customer-facing platforms and the most important metrics for each. That way, you can include Google Analytics for your website, for example, and choose conversion rates, visits, bounce rates, traffic sources and more.

How do I create a customer dashboard?
The easiest way is to use a reporting tool like Whatagraph. Here's all you have to do:
  • Sign up for your free Whatagraph account
  • Grab a dashboard template from our library (we have 100+ of them)
  • Add your data sources (Facebook Ads, LinkedIn Ads, Google Analytics, Shopify... We have 40+ of them available)
  • Your dashboard is done!

Need more help with getting started?

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We can set up your report campaign for you!

If you need help with setting up Whatagraph - our team can create your campaign reports!

It’s good to be loved! Our clients are not shy about expressing it.

This is exactly what I was looking for when I set out to find a better way of collating and sharing our social media analytics with internal stakeholders. Goodbye spreadsheets and the tedious task of copying + pasting analytics from each social media account!

ashley

G2.com verified review by

Ashley S, Social Media & Content Co-ordinator

We have found it provides our clients quick reports that they can analyze and ingest easily. It cuts down on our explanations and walkthroughs with clients. Overall, it has been a tremendous time-saver, along with exceeding our clients’ expectations with reporting.

kyle

G2.com verified review by

Kyle R, Digital Marketing Specialist

The SUPPORT. Whatagraph has THE BEST support team, ultra-responsive, ultra-helpful. They clear your roadblocks, update their platform to suit your needs, implement awesome new features (on user suggestion and on the back of their own ambition). AWESOME.

jasper

G2.com verified review by

Jasper C, Social Ads Specialist

Whatagraph is exactly what we were looking for in order to collect and organize data from multiple accounts (clients) with multiple data sources. It is the perfect tool to analyze data, to change the strategy, and also to create reports clients will understand.

thiago

G2.com verified review by

Thiago A, Digital Marketer

Whatagraph does not require someone to be “techy” to use the software. The learning curve is so minute, and when you do have issues- the support team will help you in a kind and efficient manner.

liam

G2.com verified review by

Liam R, Digital Marketing Campaign Manager

You just need a few hours of clicking and trying things to understand it. I like the interface, the way you makeup formulas and edit them, I like that you can build your own widgets.

mich

G2.com verified review by

Mich C, Digital Leader

What really makes Whatagraph shine is the way it breakdown data to your clients. Most of our clients want to see their metrics, but they don't really want to take the time to learn all about understanding them.

daniel

G2.com verified review by

Daniel W, General Manager

We're able to streamline our social media marketing into a report that has proper metrics that clients can understand. We're literally able to select from social media platforms to ads, to stories etc. You name it.

andrea

G2.com verified review by

Andrea R, Marketing Executive

This is exactly what I was looking for when I set out to find a better way of collating and sharing our social media analytics with internal stakeholders. Goodbye spreadsheets and the tedious task of copying + pasting analytics from each social media account!

ashley

G2.com verified review by

Ashley S, Social Media & Content Co-ordinator

We have found it provides our clients quick reports that they can analyze and ingest easily. It cuts down on our explanations and walkthroughs with clients. Overall, it has been a tremendous time-saver, along with exceeding our clients’ expectations with reporting.

kyle

G2.com verified review by

Kyle R, Digital Marketing Specialist

The SUPPORT. Whatagraph has THE BEST support team, ultra-responsive, ultra-helpful. They clear your roadblocks, update their platform to suit your needs, implement awesome new features (on user suggestion and on the back of their own ambition). AWESOME.

jasper

G2.com verified review by

Jasper C, Social Ads Specialist

Whatagraph is exactly what we were looking for in order to collect and organize data from multiple accounts (clients) with multiple data sources. It is the perfect tool to analyze data, to change the strategy, and also to create reports clients will understand.

thiago

G2.com verified review by

Thiago A, Digital Marketer

Whatagraph does not require someone to be “techy” to use the software. The learning curve is so minute, and when you do have issues- the support team will help you in a kind and efficient manner.

liam

G2.com verified review by

Liam R, Digital Marketing Campaign Manager

You just need a few hours of clicking and trying things to understand it. I like the interface, the way you makeup formulas and edit them, I like that you can build your own widgets.

mich

G2.com verified review by

Mich C, Digital Leader

What really makes Whatagraph shine is the way it breakdown data to your clients. Most of our clients want to see their metrics, but they don't really want to take the time to learn all about understanding them.

daniel

G2.com verified review by

Daniel W, General Manager

We're able to streamline our social media marketing into a report that has proper metrics that clients can understand. We're literally able to select from social media platforms to ads, to stories etc. You name it.

andrea

G2.com verified review by

Andrea R, Marketing Executive

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