Email Report Template For Agencies and In-house Marketers to Keep Track of Their KPIs

Grab our email report template and have all your Email KPIs in one place, whether you work for clients as an agency or you simply report to your manager. You can also use cross-channel reporting to compare email campaign performance with other platforms such as PPC or social media. Try our tool yourself, build trust with your clients and easily keep track of your email marketing strategy.

    Create an Email Marketing Report in Minutes and Track Your Email Marketing KPIs with Whatagraph
    Join marketing agencies and teams worldwide who use Whatagraph to work with marketing data!
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    Create an Email Marketing Report in Minutes and Track Your Email Marketing KPIs in Real-Time

    Email Marketing Metrics Your Clients and Managers Want to See

    From bounce rate to conversion rate, from click rate to open rate, our email reporting template dives deep into your marketing performance metrics. Write better emails, optimize CTAs and experiment with different subject lines. Try Whatagaraph and enjoy the data visualization that shows your email results in a way that you can understand. Gain extra favor points by providing email reports your clients will want to see.
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    Beautiful email marketing metrics report

    Use Automation and Integrate Your Favourite Email Marketing Tools With Whatagraph

    MailChimp, ActiveCampaign, Google Analytics, HubSpot, Salesforce, Klaviyo, and Campaign Monitor are all the email marketing integrations in Whatagraph. Connect your favorite email marketing tool and watch as results come alive in Whatagraph with attractive charts, tables and graphs. Easily analyze the open rate, email list growth or CTR each email gets. Provide an email report to your clients no matter the tool they use to connect with the customers.

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    Beautiful email marketing metrics report

    White-label Email Reports For Your Agency Clients

    The most flexible email report out there! Customize every part you want. Create new formulas for widgets. Create new key metrics. Remove Whatagraph’s branding from your email reports and add your agency’s instead. Use your or your client’s domains, logos, colours and even fonts. Change the overall theme of the report. Send email reports that match your or your client’s branding. 

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    Branded and custom made dashboards

    All reporting features your agency needs

    45+ data sources
    45+ data sources
    Create a true cross-channel digital marketing dashboard in Whatagraph. Over 45 integrations for your cross-channel marketing campaigns.
    Cross-channel reports
    Cross-channel reports
    Combining cross-channel data is intuitive and takes a few clicks. Create a single client report for all channels instead of one report for each.
    Full report automation
    Full report automation
    Schedule your reports at desired intervals or share a live link to a report so your clients can check for updates at any moment.
    White-label reports
    White-label reports
    Customize colors and logos in each report to align it with your agency’s or clients’ branding and style.
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    All your questions answered. And if you can’t find it here, chat to our friendly team.

    What metrics should I include in my email report template?
    To measure your email effectiveness, track metrics such as:

    • Clickthrough Rate;
    • Conversion Rate;
    • Bounce Rate;
    • List Growth Rate;
    • Email Sharing/Forwarding Rate;
    • Overall ROI;
    • Open Rate;
    • Unsubscribe rate.
    What email software does Whatagraph integrate with?
    Whatagraph integrates with:

    • MailChimp;
    • ActiveCampaign;
    • Google Analytics;
    • HubSpot;
    • Salesforce;
    • Klaviyo;
    • Campaign Monitor.
    How can I create an email report in Whatagraph?
    It’s super easy to get started with Whatagraph. Follow these 3 steps and create your first email report:

    1. Create your Whatagraph account. 

    You’ll need an email address and a password.

    2. Choose how you want to create a report.

    Start from a blank page; Select the Email marketing report template, Use our smart builder. 

    3. Connect your data sources. 

    Whether it’s your Mailchimp or Salesforce account, link up your email marketing channels.

    That’s it. You are ready to analyze your Email performance data!

    It’s good to be loved! Our clients are not shy about expressing it.

    I made a switch from GDS and Sheets for reporting to Whatagraph, and I am saving literal hours each week on performance report creation. Our small firm actually managed to onboard 2 new clients as a result of all the time we saved on managing data and reporting. The customer service is also really helpful and easy to reach.

    Mindaugas S., Marketing Consultant Capterra logo for Whatagraph review

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    Mindaugas S., Marketing Consultant

    Having active customer support to help fix any issues was a big contributor, but we also really liked the ability to save templates and connect sources to multiple charts/widgets at once without having to edit them individually. And having the grid layout is much easier to stay consistent with than the free form setup that Data Studio has.

    Nico T., Media Planner Capterra logo for Whatagraph review

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    Nico T., Media Planner

    The system has standard templates that are easy and fast to use. Also you can build your own report with lightning speed. It is very easy to use, has a lot of integration, and let get started very fast.

    Rasmus Bernt K., External Senior Management Consultant Capterra logo for Whatagraph review

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    Rasmus Bernt K., External Senior Management Consultant

    We love Whatagraph - we would definitely recommend and our account manager is great! I love how easy this tool is to use, everyone on the team finds it much more user-friendly than other dashboards. Integration was easy, we sent some example reports to the team who duplicated these for us. We literally had to log in and send it to our clients!

    Stephanie S., Digital Director Capterra logo for Whatagraph review

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    Stephanie S., Digital Director

    We are showing our clients the work that we're doing for them and this is incredibly important for our clients ROI. They want to see results and having a tool like Whatagraph that can show data from virtually every source we use is hugely important.

    John S., SEO Strategist Capterra logo for Whatagraph review

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    John S., SEO Strategist

    The tool is easy to use; you do not need to have development resources. Even my junior project managers are capable of making campaign reports in minutes. There are a lot of pre-made templates you can use as well as many pre-made widgets.

    Erman E., Marketing Specialist Capterra logo for Whatagraph review

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    Erman E., Marketing Specialist

    Really easy to connect data sources within the tool. The library of report templates has been helpful. The customer support team has been responsive to all of our needs. Our team enjoys the simplicity of setting up the reports and how the data is presented.

    Brent N., Director of Operations Capterra logo for Whatagraph review

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    Brent N., Director of Operations

    Easy to create really beautiful graphs and reports which can help other team members to understand the most important takeaways. I especially like the automated report function, so I don't have to check on the same thing repeatedly.

    Orsolya S., Online Marketing Manager Capterra logo for Whatagraph review

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    Orsolya S., Online Marketing Manager

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    Cross channel reporting template with Whatagraph