Google Analytics Dashboard Template

Get real-time data and your clients’ most important metrics & KPIs displayed on one Google Analytics dashboard. In less than 5 minutes get an overview of your client's most recent data with Whatagraph. Easily highlight customer behaviour trends using pie charts, line graphs and tables. Impress your clients with professional and easy to understand Google dashboards.

    Google Analytics Dashboard Template
    Join marketing agencies and teams worldwide who use Whatagraph to work with marketing data!
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    What is a Google Analytics Dashboard?

    Google Analytics dashboard is a solution that marketing agencies use to update their client’s live data and provide an overview of the effectiveness of their initiatives. Whatagraph save time by pulling data from your client’s Google Analytics account straight into your custom dashboard. 

    Use our Dashboard Template to Easily Report on Google Analytics or GA4 Metrics & KPIs

    Showcase Your SEO, PPC or e-Commerce Data in Our Google Analytics Dashboard

    Bounce rate, cost per click (CPC), average keyword ranking; goal conversion rate, and goal completion. All these metrics pulled from different channels can be viewed on a single page with Whatagraph. Our cross-platform reporting feature connects and pulls data from multiple various sources. Instantly showcase your SEO, PPC and eCommerce live data in a visually appealing way. Your clients can easily understand the performance of their landing pages, and see what demographics are buying from them and how they’re performing on mobile devices.

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     Google Analytics Dashboard to highlight SEO, PPC and e-Commerce data

    Create Custom Google Analytics Dashboards with 20+ Widgets

    Users by device category; Traffic channels; Revenue by channels; Site session goal, etc. All these and more drag & drop widgets can be placed, extended or moved anywhere on your marketing dashboard. Whatagraph’s flexible customization even allows agencies to create their own formulas and widgets. Create a perfect Google Analytics dashboard that benefits you, your client and the team.

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     Google Analytics Dashboard to highlight SEO, PPC and e-Commerce data

    Use Our Google Analytics Tool and Enjoy Real-time Reporting & White-labeling Options

    Here is a tool that allows marketing agencies to completely remove the company’s branding from real-time dashboards - Whatagraph. Yes, you heard us right. Develop a dashboard with us and remove our logo, branding colours and fonts, domain and the overall theme. Enjoy analyzing real-time Google Analytics data by creating an ideal, brand-matching dashboard for your client.

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     Google Analytics Dashboard to highlight SEO, PPC and e-Commerce data

    All reporting features your agency needs

    45+ data sources

    Create a true cross-channel digital marketing dashboard in Whatagraph. Over 45 integrations for your cross-channel marketing campaigns.

    Cross-channel reports

    Combining cross-channel data is intuitive and takes a few clicks. Create a single client report for all channels instead of one report for each.

    Full report automation

    Schedule your reports at desired intervals or share a live link to a report so your clients can check for updates at any moment.

    White-label reports

    Customize colors and logos in each report to align it with your agency’s or clients’ branding and style.


    All your questions answered. And if you can’t find it here, chat to our friendly team.

    What should be included in a Google Analytics dashboard?

    Despite what you and your client decide to include and track on the Google Analytics dashboard, there are 3 important aspects to consider at all times: 

    • Metrics and KPIs

    Despite the goals and objectives, any report should have its own set of key metrics and KPIs. Therefore, think about what your client would need to see the most. 

    • Real-time data 

    Real-time data is key in dashboards as its purpose is to provide immediate insights. Whatagraph’s Google Analytics dashboards with real-time data provide up-to-date information that may be used to improve and optimize current Google ad campaigns, for example.

    • Analytics 

    Our Google Analytics dashboards provide an overview of your client's most recent data. With data visualization functionality, raw data will be aggregated to provide a high-level representation. This implies that any dashboard you develop should provide more than just data. Rather, they must convey a story and illustrate patterns and trends using pie charts, line graphs, and bar charts.

    How do I share a Google Analytics dashboard with my clients?

    It’s super easy to do. 

    First, go to your Whatagraph account. Open the Google Analytics dashboard template your want to share with your clients.

    Second, click on Share. Now you’ll have the options to:


    1. Send a dashboard via email;
    2. Schedule a dashboard email;
    3. Export your dashboard to PDF;
    4. Generate a live interactive link to your dashboard.

    Depending on how you communicate with your clients or what kind of dashboard you need to send to your boss, one of the options above may meet your needs.


    It’s good to be loved! Our clients are not shy about expressing it.

    I made a switch from GDS and Sheets for reporting to Whatagraph, and I am saving literal hours each week on performance report creation. Our small firm actually managed to onboard 2 new clients as a result of all the time we saved on managing data and reporting. The customer service is also really helpful and easy to reach.

    Mindaugas S., Marketing Consultant Capterra logo for Whatagraph review

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    Mindaugas S., Marketing Consultant

    Having active customer support to help fix any issues was a big contributor, but we also really liked the ability to save templates and connect sources to multiple charts/widgets at once without having to edit them individually. And having the grid layout is much easier to stay consistent with than the free form setup that Data Studio has.

    Nico T., Media Planner Capterra logo for Whatagraph review

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    Nico T., Media Planner

    The system has standard templates that are easy and fast to use. Also you can build your own report with lightning speed. It is very easy to use, has a lot of integration, and let get started very fast.

    Rasmus Bernt K., External Senior Management Consultant Capterra logo for Whatagraph review

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    Rasmus Bernt K., External Senior Management Consultant

    We love Whatagraph - we would definitely recommend and our account manager is great! I love how easy this tool is to use, everyone on the team finds it much more user-friendly than other dashboards. Integration was easy, we sent some example reports to the team who duplicated these for us. We literally had to log in and send it to our clients!

    Stephanie S., Digital Director Capterra logo for Whatagraph review

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    Stephanie S., Digital Director

    We are showing our clients the work that we're doing for them and this is incredibly important for our clients ROI. They want to see results and having a tool like Whatagraph that can show data from virtually every source we use is hugely important.

    John S., SEO Strategist Capterra logo for Whatagraph review

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    John S., SEO Strategist

    The tool is easy to use; you do not need to have development resources. Even my junior project managers are capable of making campaign reports in minutes. There are a lot of pre-made templates you can use as well as many pre-made widgets.

    Erman E., Marketing Specialist Capterra logo for Whatagraph review

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    Erman E., Marketing Specialist

    Really easy to connect data sources within the tool. The library of report templates has been helpful. The customer support team has been responsive to all of our needs. Our team enjoys the simplicity of setting up the reports and how the data is presented.

    Brent N., Director of Operations Capterra logo for Whatagraph review

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    Brent N., Director of Operations

    Easy to create really beautiful graphs and reports which can help other team members to understand the most important takeaways. I especially like the automated report function, so I don't have to check on the same thing repeatedly.

    Orsolya S., Online Marketing Manager Capterra logo for Whatagraph review

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    Orsolya S., Online Marketing Manager

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    Cross channel reporting template with Whatagraph