You can track Spotify ads using the Google Tag Manager:
1. Download pre-built Spotify Ads tags.
2. Import the pre-built Spotify Ads analytics tags into GTM Web.
3. Publish the pre-built tags.
4. Remove previous Spotify Ad advertising tracking.
And this is how you set up tracking for Spotify Ads. However, if you want to track the Spotify Ads performance on a large scale, compare the conversions from different campaigns, or get more granular insights you can share with clients or stakeholders, you need a Spotify analytics dashboard that automatically refreshes the data.
















