Spotify Ads Integration

Connect your Spotify Ads data and use Whatagraph’s advanced visualization to analyze and share the performance of your Spotify Ads campaigns. A fully managed Spotify Ads integration pulls data directly from your Spotify Ads account to our stunning custom reports. Effortlessly analyze the attribution and audience insights. Segment your target audience based on their listening habits and playlist preferences. Blend and organize audio advertising metrics before visualization to present only the most impactful data points. Share insights from your marketing data automatically as scheduled emails or live links.

Start free trial

View template

58K

reports built monthly

45+

native integrations

2000+

pre-made widgets

Trusted by 1,000+ marketing agencies and brands around the world

Manage all your Spotify Ads data with a direct connector to Spotify Ads API

Managed integration

Ready-made connection with Analytics Data API. Pick your source and enjoy the data flow with no maintenance or coding.

Visualize

Ask AI to create stunning reports from your cross-channel data in seconds. Customize reports instantly from just a screenshot or a prompt.

Organize

Manage and transform your data without a single line of code. Ask AI to create custom blends, metrics, and dimensions.

Transfer to BigQuery

Move data from this source to BigQuery for safer storage and faster analytics. Easily set up automated data flow in Whatagraph.

Blend your Spotify Ads metrics with actionable insights from other ad platforms

Quickly and securely combine audio ads data from your Spotify app with metrics from all your digital marketing platforms. An out-of-the-box Spotify Ads connector lets you link any Spotify Ads source without help from developers and create a comprehensive analysis- or presentation-ready cross-channel display. Blend and organize your podcast ads data to get insights faster. Compare demographics and conversion data from all digital audio and video ad platforms you have. Automate the way you report to your clients or stakeholders.

Spotify Ads Report

PPC Overview Report

Spotify Ads metrics available instantly in Whatagraph

All

Spotify Ads General

Search...

Starts

First Quartiles

Midpoints

Third Quartiles

Completes

Impressions

Clicks

Skips

Reach Of Ads Served

Frequency Of Ads Served

Paid Listen

Amount Spent

Click Through Rate

Effective Cost Per Completed Listen

Effective Cost Per Mille

Off Spotify Impressions

Frequency of Paid Listens

Reach of Paid Listens

Unique Listeners

New Listeners

Intent Rate

Check out related integrations:

Explore marketing automation and custom report features

Data blending

Combine metrics from multiple data sources in a widget or table to track cross-channel campaigns in one place.

Overview reports

Monitor your overall performance across regions or accounts and find new opportunities for growth.

Linked reports

Create team templates and connect as many reports as needed. Never again manually edit hundreds of similar reports one by one.

Custom branding

Implement custom color themes and logos. Remove all mentions of Whatagraph and connect your custom domain.

Explore all features

Frequently Asked Questions

All your questions answered. And if you can’t find it here, chat to our friendly team.

What other marketing data sources can I connect alongside Spotify Ads?

Apart from Spotify Ads sources, you can connect other paid ads tools like Google Ads and Amazon Advertising, Google Analytics 4, social media like Facebook Page and Instagram, SEO tools like Semrush and Ahrefs, CRMs like Salesforce and HubSpot, e-commerce platforms like Shopify and WooCommerce, and email marketing apps like Mailchimp and Klaiviyo.

If you can’t find the integration for your data source, you can connect it via a Custom API or by exporting it to Google Sheets docs or BigQuery data warehouse and adding it as a source.

Do I need a separate tool to visualize Spotify Ads data?

No, you don’t need any other tool to visualize your Spotify Ads data. Whatagraph is an all-in-one marketing data platform to connect, organize, visualize, and share all your data.

This makes Whatagraph a better choice than other data platforms that provide only the connection functionality, so users need to use a separate reporting platform to visualize ad performance data. Having one platform to connect, organize, visualize, and share insights from your marketing data saves time and allows faster decision-making.

How to connect Spotify Ads API to Whatagraph?

Whatagraph has a pre-built Spotify Ads connector, so you don’t have to purchase and configure third-party data connectors. Adding a new Spotify Ads source is simple:

1. Go to the Data Sources menu and locate Spotify Ads among the channels.

2. Click +Add new in the Accounts column.

3. Give your Spotify Ads account a name and click Add account

4. From there, you’ll be redirected to log in into your Spotify Ads account

5. All done.

You have successfully created a connection to your Spotify Ads API, which allows you to use Spotify Ads data in your reports and dashboards.

When you connect data from your account to Whatagraph, you can organize ad sets to get more granular insights into your self-serve ads and other ad formats. You can visualize data in various widgets and share the insights via automated email attachments or live links for near real-time access.

Effortlessly create reports and dashboards

Spotify Ads Dashboard

What others think about Whatagraph

I made a switch from GDS and Sheets for reporting to Whatagraph, and I am saving literal hours each week on performance report creation. Our small firm actually managed to onboard 2 new clients as a result of all the time we saved on managing data and reporting. The customer service is also really helpful and easy to reach.

Capterra verified review by

Mindaugas S., Marketing Consultant

Having active customer support to help fix any issues was a big contributor, but we also really liked the ability to save templates and connect sources to multiple charts/widgets at once without having to edit them individually. And having the grid layout is much easier to stay consistent with than the free form setup that Data Studio has.

Capterra verified review by

Nico T., Media Planner

The system has standard templates that are easy and fast to use. Also you can build your own report with lightning speed. It is very easy to use, has a lot of integration, and let get started very fast.

Rasmus Bernt K., External Senior Management Consultant

Capterra verified review by

Rasmus Bernt K., External Senior Management Consultant

We love Whatagraph - we would definitely recommend and our account manager is great! I love how easy this tool is to use, everyone on the team finds it much more user-friendly than other dashboards. Integration was easy, we sent some example reports to the team who duplicated these for us. We literally had to log in and send it to our clients!

Capterra verified review by

Stephanie S., Digital Director

We are showing our clients the work that we're doing for them and this is incredibly important for our clients ROI. They want to see results and having a tool like Whatagraph that can show data from virtually every source we use is hugely important.

Capterra verified review by

John S., SEO Strategist

The tool is easy to use; you do not need to have development resources. Even my junior project managers are capable of making campaign reports in minutes. There are a lot of pre-made templates you can use as well as many pre-made widgets.

Capterra verified review by

Erman E., Marketing Specialist

Really easy to connect data sources within the tool. The library of report templates has been helpful. The customer support team has been responsive to all of our needs. Our team enjoys the simplicity of setting up the reports and how the data is presented.

Capterra verified review by

Brent N., Director of Operations

Easy to create really beautiful graphs and reports which can help other team members to understand the most important takeaways. I especially like the automated report function, so I don't have to check on the same thing repeatedly.

Capterra verified review by

Orsolya S., Online Marketing Manager