Instagram Dashboard Template

Live, up-to-date, real-time, and accurate Instagram dashboard for all marketing agencies and in-house marketers. Present all real-time Instagram metrics and KPIs in a single Instagram professional dashboard. Keep your clients in the loop with an automated interactive live dashboard. Connect all your client’s social media channels and get a dashboard for your complete social media strategy.

    Impress Your Clients With Whatagraph Instagram Dashboard
    Join marketing agencies and teams worldwide who use Whatagraph to work with marketing data!
    Ogilvy logo
    n365 logo
    House dentsu logo
    upstick logo
    thrive logo
    Power digital logo
    havas logo
    mc cann logo

    A Professional Dashboard That Shows Your Client’s Business Account Performance at a Glance

    Automate the Way You Report on Your Client’s Instagram Account Performance

    Forget about clunky PDFs and Excel sheets. Send your clients a live Instagram dashboard link they can check from any place at any time. Send Instagram dashboards through Whatagraph automatically at your client’s desired time intervals. Present accurate, real-time Instagram dashboards and keep your clients updated. Select the sending frequency, decide on the time period you want to report on, and choose the number of recipients. Daily, weekly, biweekly, monthly, or yearly. Easily keep your team and your clients updated on the most important Instagram KPIs.
    SVG image
    Automated, accurate, live Instagram Dashboard

    Customize Your Dashboard to Match Your Agency Branding

    Impress your clients by showing them you care about their brand. Customize and personalize your client's Instagram dashboard. Remove our Whatagraph branding and add your own colours, logos, domains, headings and widgets. Add new formulas. Don’t be limited to the pre-made Instagram dashboard template - explore what Whatagraph can do for you. Track your performance, adjust and alter every part of the dashboard to meet your and your client’s needs.
    SVG image
    Automated, accurate, live Instagram Dashboard

    A Cross-Channel Dashboard With More Than Just Instagram Analytics

    Evaluate your client’s Instagram profile growth by comparing it to other social media channels. Connect and pull data from Facebook, LinkedIn, Pinterest, TikTok and/or Twitter to get a birds’ eye view of your marketing strategy. Compare the current stage of the engagement rates, follower growth, likes and comments. Use the goal widget to easily get info on whether each channel is reaching pre-determined goals. Try Whatagraph and effortlessly oversee all social media channels with a single Instagram dashboard. 
    SVG image
    Automated, accurate, live Instagram Dashboard

    All reporting features your agency needs

    45+ data sources

    Create a true cross-channel digital marketing dashboard in Whatagraph. Over 45 integrations for your cross-channel marketing campaigns.

    Cross-channel reports

    Combining cross-channel data is intuitive and takes a few clicks. Create a single client report for all channels instead of one report for each.

    Full report automation

    Schedule your reports at desired intervals or share a live link to a report so your clients can check for updates at any moment.

    White-label reports

    Customize colors and logos in each report to align it with your agency’s or clients’ branding and style.


    All your questions answered. And if you can’t find it here, chat to our friendly team.

    What’s Better for Instagram Marketing, an Instagram Dashboard or a Report?
    Answer the following question: do you need to know the current status of your Instagram initiatives or do you need to find patterns/tendencies of the same initiatives?

    The depth of data, volatility of data, and data visualization differ between an Instagram dashboard and a report. While you can benefit from both of them, it is critical that you use each in their appropriate context so both you and your clients stay informed about your performance.
    What Metrics Should I Include in an Instagram Dashboard?
    Depending on your Instagram social media marketing goals, you may track different Instagram metrics. Here are some of the most valuable ones:

    • Top individual posts;
    • Instagram story engagement.
    • Instagram Engagement rate;
    • Trending or branded hashtags;
    • Hashtag performance;
    • The growth of your Instagram followers;
    • Website clicks;
    • Instagram shop clicks;
    • Follower count;
    • Instagram Reels Engagement;
    • Reach;
    • Link Clicks Per Instagram Post.

    It’s good to be loved! Our clients are not shy about expressing it.

    I made a switch from GDS and Sheets for reporting to Whatagraph, and I am saving literal hours each week on performance report creation. Our small firm actually managed to onboard 2 new clients as a result of all the time we saved on managing data and reporting. The customer service is also really helpful and easy to reach.

    Mindaugas S., Marketing Consultant Capterra logo for Whatagraph review

    Capterra verified review by

    Mindaugas S., Marketing Consultant

    Having active customer support to help fix any issues was a big contributor, but we also really liked the ability to save templates and connect sources to multiple charts/widgets at once without having to edit them individually. And having the grid layout is much easier to stay consistent with than the free form setup that Data Studio has.

    Nico T., Media Planner Capterra logo for Whatagraph review

    Capterra verified review by

    Nico T., Media Planner

    The system has standard templates that are easy and fast to use. Also you can build your own report with lightning speed. It is very easy to use, has a lot of integration, and let get started very fast.

    Rasmus Bernt K., External Senior Management Consultant Capterra logo for Whatagraph review

    Capterra verified review by

    Rasmus Bernt K., External Senior Management Consultant

    We love Whatagraph - we would definitely recommend and our account manager is great! I love how easy this tool is to use, everyone on the team finds it much more user-friendly than other dashboards. Integration was easy, we sent some example reports to the team who duplicated these for us. We literally had to log in and send it to our clients!

    Stephanie S., Digital Director Capterra logo for Whatagraph review

    Capterra verified review by

    Stephanie S., Digital Director

    We are showing our clients the work that we're doing for them and this is incredibly important for our clients ROI. They want to see results and having a tool like Whatagraph that can show data from virtually every source we use is hugely important.

    John S., SEO Strategist Capterra logo for Whatagraph review

    Capterra verified review by

    John S., SEO Strategist

    The tool is easy to use; you do not need to have development resources. Even my junior project managers are capable of making campaign reports in minutes. There are a lot of pre-made templates you can use as well as many pre-made widgets.

    Erman E., Marketing Specialist Capterra logo for Whatagraph review

    Capterra verified review by

    Erman E., Marketing Specialist

    Really easy to connect data sources within the tool. The library of report templates has been helpful. The customer support team has been responsive to all of our needs. Our team enjoys the simplicity of setting up the reports and how the data is presented.

    Brent N., Director of Operations Capterra logo for Whatagraph review

    Capterra verified review by

    Brent N., Director of Operations

    Easy to create really beautiful graphs and reports which can help other team members to understand the most important takeaways. I especially like the automated report function, so I don't have to check on the same thing repeatedly.

    Orsolya S., Online Marketing Manager Capterra logo for Whatagraph review

    Capterra verified review by

    Orsolya S., Online Marketing Manager

    Need more help with getting started?

    An image of the Whatagraph dashboard, with a custom reporting template

    We can set up your report campaign for you!

    If you need help with setting up Whatagraph - our team can create your campaign reports!

    Ready for insights?

    It's time to focus your time on the tasks that really matter, and let us worry about your marketing analytics. Start your free 7-day trial.

    • Free for 7 days
    • No credit card required
    • Live chat support
    • Cancel anytime
    Start Reporting For Free

    No credit card required

    Cross channel reporting template with Whatagraph