Instagram Dashboard Template | Whatagraph

Instagram Dashboard Template

Use this free Instagram dashboard template to get an accurate and in-depth performance overview of your Instagram profile.

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Over 15,000 agencies and brands worldwide get their marketing performance analyzed with Whatagraph!

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Use a pre-built Instagram analytics dashboard template.

Instagram page insights

Acquire a comprehensive Instagram profile overview with vital metrics like impression rate, number of followers, and likes. With our growth trends feature, you can also see the forecast of expected Instagram account growth based on current performance.
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Audience Overview

Get acquainted with the people that interact with your Instagram content. See visitor demographics, including gender, age, and location to shape your future campaigns for specific audience segments.
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Individual post performance

Take a closer look at your best-performing content and assess what made them popular. Dissect the patterns which made content POP and improve your upcoming content accordingly.
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It’s good to be loved! Our clients are not shy about expressing it.

This is exactly what I was looking for when I set out to find a better way of collating and sharing our social media analytics with internal stakeholders. Goodbye spreadsheets and the tedious task of copying + pasting analytics from each social media account!

ashley

G2.com verified review by

Ashley S, Social Media & Content Co-ordinator

We have found it provides our clients quick reports that they can analyze and ingest easily. It cuts down on our explanations and walkthroughs with clients. Overall, it has been a tremendous time-saver, along with exceeding our clients’ expectations with reporting.

kyle

G2.com verified review by

Kyle R, Digital Marketing Specialist

The SUPPORT. Whatagraph has THE BEST support team, ultra-responsive, ultra-helpful. They clear your roadblocks, update their platform to suit your needs, implement awesome new features (on user suggestion and on the back of their own ambition). AWESOME.

jasper

G2.com verified review by

Jasper C, Social Ads Specialist

Whatagraph is exactly what we were looking for in order to collect and organize data from multiple accounts (clients) with multiple data sources. It is the perfect tool to analyze data, to change the strategy, and also to create reports clients will understand.

thiago

G2.com verified review by

Thiago A, Digital Marketer

This is exactly what I was looking for when I set out to find a better way of collating and sharing our social media analytics with internal stakeholders. Goodbye spreadsheets and the tedious task of copying + pasting analytics from each social media account!

ashley

G2.com verified review by

Ashley S, Social Media & Content Co-ordinator

We have found it provides our clients quick reports that they can analyze and ingest easily. It cuts down on our explanations and walkthroughs with clients. Overall, it has been a tremendous time-saver, along with exceeding our clients’ expectations with reporting.

kyle

G2.com verified review by

Kyle R, Digital Marketing Specialist

The SUPPORT. Whatagraph has THE BEST support team, ultra-responsive, ultra-helpful. They clear your roadblocks, update their platform to suit your needs, implement awesome new features (on user suggestion and on the back of their own ambition). AWESOME.

jasper

G2.com verified review by

Jasper C, Social Ads Specialist

Whatagraph is exactly what we were looking for in order to collect and organize data from multiple accounts (clients) with multiple data sources. It is the perfect tool to analyze data, to change the strategy, and also to create reports clients will understand.

thiago

G2.com verified review by

Thiago A, Digital Marketer

Whatagraph does not require someone to be “techy” to use the software. The learning curve is so minute, and when you do have issues- the support team will help you in a kind and efficient manner.

liam

G2.com verified review by

Liam R, Digital Marketing Campaign Manager

You just need a few hours of clicking and trying things to understand it. I like the interface, the way you makeup formulas and edit them, I like that you can build your own widgets.

mich

G2.com verified review by

Mich C, Digital Leader

What really makes Whatagraph shine is the way it breakdown data to your clients. Most of our clients want to see their metrics, but they don't really want to take the time to learn all about understanding them.

daniel

G2.com verified review by

Daniel W, General Manager

We're able to streamline our social media marketing into a report that has proper metrics that clients can understand. We're literally able to select from social media platforms to ads, to stories etc. You name it.

andrea

G2.com verified review by

Andrea R, Marketing Executive

Whatagraph does not require someone to be “techy” to use the software. The learning curve is so minute, and when you do have issues- the support team will help you in a kind and efficient manner.

liam

G2.com verified review by

Liam R, Digital Marketing Campaign Manager

You just need a few hours of clicking and trying things to understand it. I like the interface, the way you makeup formulas and edit them, I like that you can build your own widgets.

mich

G2.com verified review by

Mich C, Digital Leader

What really makes Whatagraph shine is the way it breakdown data to your clients. Most of our clients want to see their metrics, but they don't really want to take the time to learn all about understanding them.

daniel

G2.com verified review by

Daniel W, General Manager

We're able to streamline our social media marketing into a report that has proper metrics that clients can understand. We're literally able to select from social media platforms to ads, to stories etc. You name it.

andrea

G2.com verified review by

Andrea R, Marketing Executive

This is exactly what I was looking for when I set out to find a better way of collating and sharing our social media analytics with internal stakeholders. Goodbye spreadsheets and the tedious task of copying + pasting analytics from each social media account!

ashley

G2.com verified review by

Ashley S, Social Media & Content Co-ordinator

We have found it provides our clients quick reports that they can analyze and ingest easily. It cuts down on our explanations and walkthroughs with clients. Overall, it has been a tremendous time-saver, along with exceeding our clients’ expectations with reporting.

kyle

G2.com verified review by

Kyle R, Digital Marketing Specialist

The SUPPORT. Whatagraph has THE BEST support team, ultra-responsive, ultra-helpful. They clear your roadblocks, update their platform to suit your needs, implement awesome new features (on user suggestion and on the back of their own ambition). AWESOME.

jasper

G2.com verified review by

Jasper C, Social Ads Specialist

Whatagraph is exactly what we were looking for in order to collect and organize data from multiple accounts (clients) with multiple data sources. It is the perfect tool to analyze data, to change the strategy, and also to create reports clients will understand.

thiago

G2.com verified review by

Thiago A, Digital Marketer

Whatagraph does not require someone to be “techy” to use the software. The learning curve is so minute, and when you do have issues- the support team will help you in a kind and efficient manner.

liam

G2.com verified review by

Liam R, Digital Marketing Campaign Manager

You just need a few hours of clicking and trying things to understand it. I like the interface, the way you makeup formulas and edit them, I like that you can build your own widgets.

mich

G2.com verified review by

Mich C, Digital Leader

What really makes Whatagraph shine is the way it breakdown data to your clients. Most of our clients want to see their metrics, but they don't really want to take the time to learn all about understanding them.

daniel

G2.com verified review by

Daniel W, General Manager

We're able to streamline our social media marketing into a report that has proper metrics that clients can understand. We're literally able to select from social media platforms to ads, to stories etc. You name it.

andrea

G2.com verified review by

Andrea R, Marketing Executive

Try all features to make the best decision ever!

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Connect & pull data from any of the 40+ popular integrations using our analytics reporting tool. Start appreciating the convenience of marketing analytics reporting by easily accessing real-time data for needed accounts.

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FAQs

All your questions answered. And if you can’t find it here, chat to our friendly team.

How do I report Instagram analytics?
Before you proceed, be sure you’re using the right business account on Instagram. If not, switch to the right account via the mobile application. Go to your profile, select Settings in the upper-right corner. Tap the Account option and select Switch to Business Account at the bottom. 
 You can now get your performance data in the mobile application. Open your profile and click the Insights button. You can also click the settings icon in the upper-right corner and select Insights this way. 
 Instagram Insights is usually divided into 3 sections with dedicated data sets: content, activity, and audience. While you’re in the Insights section, have a look at the impression and engagement rate. 
 You should also add the number of mentions received, which you’ll have to calculate manually by going through your Notifications. 
 Lastly, you may also opt in to check the traffic your Instagram profile generates to your website. Go to your Google Analytics dashboard, open Acquisition, then select All Traffic, click Socials, and select the desired date range for tracking. 
 Now that you’ve gathered the data, you can work on presenting it – visualizing is the best way to go. You can consider using a spreadsheet tool like Exel or Google Sheets to create reports. 
 However, if you're looking for a faster way to build Instagram performance reports, use a dedicated reporting platform. For example, with Whatagraph, you can use pre-made widgets and templates to monitor your Instagram results in real-time. This platform automatically collects up-to-date audience, post, and engagement insights and visualizes the data, making it easier to understand and act on. 
How do you write a social media analysis report?
When creating a social media analytics dashboard, begin by defining your business objectives and KPIs. Based on your target audience and desired dashboard, choose the social media channels you’re going to be reporting on. 
 In accordance to your needs, decide on the time period you’re reporting on. Weekly, monthly, and quarterly reports tend to be the most common time frames. Then, assess what priority metrics you are looking to include within the report. Here are some recommendations: 
 1. Number of content pieces 
 2. Reach 
 3. Engagement metrics 
 4. Demographic indicators 
 5. Clicks and traffic 
 You may also need to turn those numbers into visual data representations - graphs and charts. There are many ways to do that: you can utilize a spreadsheet tool like Exel or Google Sheets to build the report. You may also consider using a reporting platform to simplify the process. Whatagraph is a great reporting solution that allows you to add multiple social media integrations and widgets: this way, you can see how your channels are performing in real-time. 

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