The Best Website Dashboard for Web Analytics Reporting

An accurate and easy way to show the most important data about your website in one place. Stop juggling 20 different documents and reports - just show your crucial website metrics in Whatagraph’s website dashboard!

    Join marketing agencies and teams worldwide who use Whatagraph to work with marketing data!
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    What Is a Website Dashboard?

    A website dashboard is a document that shows how your website is performing across different initiatives. This type of dashboard can include any data from sessions, to top landing pages, conversions, bounce rates and many others. Depending on your website type, you’ll have eCommerce metrics, web analytics metrics, and more.

    Use our Web Dashboard to Track Your Client's Online Performance

    Create Your Own Dashboard and Track Web Analytics Metrics & KPIs

    To create your own website dashboard, all you need is a Whatagraph account and a basic idea of the data you need to uncover. You can include metrics such as top traffic sources, top landing pages, bounce rate, sessions and conversions to easily find out if your website is underperforming or not and what actions you need to take immediately.
    Website Dashboard to easily track analytics metrics and KPIs

    Connect All Your Digital Marketing Tools & Build Cross-Channel Reports

    A website dashboard can be much more than the basic data you find in Google Analytics. You can connect your SEO tools (Ahrefs, SEMRush), PPC accounts (Google Ads, Bing ads), Google My Business account and more to get a full overview of your marketing initiatives. And all of this in one dashboard instead of countless reports and documents.
    Website Dashboard to easily track analytics metrics and KPIs

    Enjoy Real-time Insights, Report Automation, White-labeling and More

    Whatagraph’s website dashboard is always accurate because the data is shown in real-time. Since Whatagraph is connected to your website’s analytics tools, the data you get is always fresh and up to date. You can create reports automatically and set your desired reporting interval - once per day or once per quarter - and get reports without lifting a finger. White label your website dashboard for your agency clients so they look like they were fully built by your agency!
    Website Dashboard to easily track analytics metrics and KPIs

    How to Get Started with Whatagraph?

    1. Sign up for your free account
    All it takes is a few bits of information and you’re ready to create reports in under 10 minutes. No credit card info is needed!
    2. Connect your data sources
    Add the data sources you want to use in your clients’ marketing reports. We have 40+ available to choose from.
    3. Choose a report template
    Select a template that best shows the work you do for your clients. With a few clicks, your template becomes a fully finished client report!
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    More Dashboards for Digital Marketers & Agencies

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    PPC Dashboard
    Modern PPC dashboard for marketing agencies. Track your clients’ performance metrics, build white-label dashboards, and automate them within a single platform - Whatagraph. Access real-time data and aggregate your PPC campaign results into one interactive dashboard.
    View template
    SEO Dashboard
    Present your client’s KPIs in real-time and highlight the current status of your SEO initiatives. Try Whatagraph and see how easy it is to track data from different data sources. Organic CTR, organic traffic, branded and non-branded search terms and changes in keyword rankings - these are just some of the metrics you can report on. Choose the KPIs that are important to your clients' businesses and present them with data that they can understand, learn from, and use to help guide your keyword research and digital marketing efforts.
    View template
    Social Media
    Get your client’s social media performance presented in one dashboard in just a few clicks. Whatagraph’s real-time data dashboard provides quick insights into what works for your clients and what needs to be thrown in the bin. With Whatagraph, creating a social media dashboard is as easy as connecting your platforms (40+ available!) and watching your reports get filled out automatically.
    View template
    Digital Marketing Dashboard
    Can’t find a proper tool to accurately pull and beautifully present boring data? Here is your solution. Our digital marketing dashboards are developed to automatically pull data from various channels. They are also designed in a way that is engaging to look at while the data presented is understandable even to a non-tech-savvy client. Monitor marketing performance and Increase your client’s campaign performance and conversions with up-to-date, free-of-error data.
    View template

    All reporting features your agency needs

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    40+ data sources
    Create a true cross-channel digital marketing dashboard in Whatagraph. Over 40 integrations supported for your marketing campaigns. Some marketing platforms supported include: Google Analytics, Google Ads, LinkedIn Ads, Facebook Ads, Shopify, TikTok Ads, Twitter Ads, Ahrefs, SEMRush and many others.
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    Cross-channel reports
    SEO, SEM, social media, performance marketing, email marketing - create a singular client report for all channels instead of one report for each.
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    Full report automation
    Start from a report template, add your sources and you can create a report in under 10 minutes. You can automate the delivery too - and send reports automatically at your desired intervals.
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    White-label reports
    Make your reports align with your agency branding and style. Customize each report with your agency logo, colors and branding and every detail you need to make your report truly your own.
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    All your questions answered. And if you can’t find it here, chat to our friendly team.

    Why should I use a social media dashboard?
    Because it’s an easy way to show how all of your social media platforms are performing at once, and in real-time. You can combine data from Facebook, TikTok, LinkedIn, Instagram and all other social media platforms in one dashboard instead of using many different documents at once.
    What are the best website dashboard KPIs?
    It depends on the goals you have for your business and website. However, some great starting points include:

    • Top landing pages
    • Top traffic sources
    • Conversions
    • Sessions
    • Bounce rate
    • Unique visitors

    It’s good to be loved! Our clients are not shy about expressing it.

    I made a switch from GDS and Sheets for reporting to Whatagraph, and I am saving literal hours each week on performance report creation. Our small firm actually managed to onboard 2 new clients as a result of all the time we saved on managing data and reporting. The customer service is also really helpful and easy to reach.

    Mindaugas S., Marketing Consultant Capterra logo for Whatagraph review

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    Mindaugas S., Marketing Consultant

    Having active customer support to help fix any issues was a big contributor, but we also really liked the ability to save templates and connect sources to multiple charts/widgets at once without having to edit them individually. And having the grid layout is much easier to stay consistent with than the free form setup that Data Studio has.

    Nico T., Media Planner Capterra logo for Whatagraph review

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    Nico T., Media Planner

    The system has standard templates that are easy and fast to use. Also you can build your own report with lightning speed. It is very easy to use, has a lot of integration, and let get started very fast.

    Rasmus Bernt K., External Senior Management Consultant Capterra logo for Whatagraph review

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    Rasmus Bernt K., External Senior Management Consultant

    We love Whatagraph - we would definitely recommend and our account manager is great! I love how easy this tool is to use, everyone on the team finds it much more user-friendly than other dashboards. Integration was easy, we sent some example reports to the team who duplicated these for us. We literally had to log in and send it to our clients!

    Stephanie S., Digital Director Capterra logo for Whatagraph review

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    Stephanie S., Digital Director

    We are showing our clients the work that we're doing for them and this is incredibly important for our clients ROI. They want to see results and having a tool like Whatagraph that can show data from virtually every source we use is hugely important.

    John S., SEO Strategist Capterra logo for Whatagraph review

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    John S., SEO Strategist

    The tool is easy to use; you do not need to have development resources. Even my junior project managers are capable of making campaign reports in minutes. There are a lot of pre-made templates you can use as well as many pre-made widgets.

    Erman E., Marketing Specialist Capterra logo for Whatagraph review

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    Erman E., Marketing Specialist

    Really easy to connect data sources within the tool. The library of report templates has been helpful. The customer support team has been responsive to all of our needs. Our team enjoys the simplicity of setting up the reports and how the data is presented.

    Brent N., Director of Operations Capterra logo for Whatagraph review

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    Brent N., Director of Operations

    Easy to create really beautiful graphs and reports which can help other team members to understand the most important takeaways. I especially like the automated report function, so I don't have to check on the same thing repeatedly.

    Orsolya S., Online Marketing Manager Capterra logo for Whatagraph review

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    Orsolya S., Online Marketing Manager

    Need more help with getting started?

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    We can set up your report campaign for you!

    If you need help with setting up Whatagraph - our team can create your campaign reports!

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    An image of the Whatagraph dashboard, with a custom reporting template