The Best Facebook Ads Report Template for Agencies

Running Facebook ads campaigns and want to keep an eye on CTR, CPC, or any other key metrics? This template will meet your agency’s and clients' needs. Combine multiple data sources and monitor each channel’s performance in one report! Just connect your clients’ accounts and watch your Facebook ads report template get auto-populated with the most recent data

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Easily Customizable Facebook Ads Report Template for Marketing Agencies to Simplify Reporting

Save Time With Our Fully Automated Facebook Ads Reporting Tool

You heard us right! You can send automated Facebook advertising reports without pressing the ‘send’ button. You need to select the sending frequency, decide on the time period you want to report, and the number of recipients. Easily keep your team and clients updated on the most important Facebook ads data.

Easily Create Facebook Ads Reports & Track Campaign Performance

Whether you have a monthly meeting or if you are on a call with your client, create a comprehensive Facebook ads report and answer all the questions that may come up. Present data that gives an overview of your ad campaign performance. Highlight ad impressions, relevance score, cost per result, and audience demographics. Whatagraph shows you all of these details in a single report.

Monitor All Your Facebook Ad Campaign KPIs & Metrics In One Place

Get an in-depth view of your Facebook ad account performance and track ad set analytics. Use our reporting tool to see how each campaign is doing in terms of CPM, the number of received link clicks, ROAS, and ad spend. Develop better and more optimized online marketing strategies with aggregated data - from Facebook ads and many other platforms.

All reporting features your agency needs

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40+ data sources

Create a true cross-channel digital marketing dashboard in Whatagraph. Over 40 integrations supported for your marketing campaigns. Some marketing platforms supported include: Google Analytics, Google Ads, LinkedIn Ads, Facebook Ads, Shopify, TikTok Ads, Twitter Ads, Ahrefs, SEMRush and many others.

Cross-channel reports

SEO, SEM, social media, performance marketing, email marketing - create a singular client report for all channels instead of one report for each.

Full report automation

Start from a report template, add your sources and you can create a report in under 10 minutes. You can automate the delivery too - and send reports automatically at your desired intervals.

White-label reports

Make your reports align with your agency branding and style. Customize each report with your agency logo, colors and branding and every detail you need to make your report truly your own.

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FAQs

All your questions answered. And if you can’t find it here, chat to our friendly team.

What to include in a Facebook ads report?

In your Facebook ad report, you should include only specific information that your clients require for their campaigns. Not only can you use notes, images, and emojis in Whatagraph's ad reports to make them more interesting, but you can also incorporate critical analytics. Here are some ads metrics you can include in your Facebook ad report:

Return on ad spend, or ROAS refers to the overall money generated by your Facebook ad campaigns. This indicator will tell you how well your ad is performing and if your marketing efforts and investments are paying off.
The Reach tells you how many different Facebook users saw your ad. This measure differs from impressions in that it does not collect numerous views from the same person.
The cost per action (CPA) is a metric that shows the costs of each conversion. In other words, the cost per action is the price you spend for each Facebook user action.
CTR (Click-through-rate) is a metric that counts how many times your ad has been clicked in relation to the number of impressions received.
CPM (The cost per mille) /1k impressions statistic determines how much money is paid for every 1.000 impressions.
When advertising video commercials, the average watch time is essential. It displays the percentage of videos that have been watched. The smaller the percentage, the lower the overall quality of the video;
The cost per click is the average cost of each received click. CPC should be reduced as much as feasible, while Facebook ad content should be improved to enhance CTR.

How many Facebook Ads reports can I create with one Whatagraph account?

All of our pricing plans include an unlimited number of reports. Create, edit and send as many metrics reports as you need.

Why should I use Whatagraph instead of Google Data Studio for reporting?

While Data Studio is undeniably powerful when it comes to the Google Suite, Whatagraph supports 40+ marketing integrations. Connect all your social media, PPC, and email marketing channels and easily build dedicated or cross-channel reports your clients will actually read.

Agency reporting is a multifaceted task. Your reports should keep clients informed, and you need in-house reports to track your performance. Whatagraph offers flexible report automation with downloadable PDFs, live and embeddable links, report scheduling, and more.

Unlike Data Studio, Whatagraph pushes the limits of report customization. We give you full control of how your reports should look, from branded colours to custom email domains, individual templates, custom date ranges, comment boxes, and more.

It’s good to be loved! Our clients are not shy about expressing it.

I made a switch from GDS and Sheets for reporting to Whatagraph, and I am saving literal hours each week on performance report creation. Our small firm actually managed to onboard 2 new clients as a result of all the time we saved on managing data and reporting. The customer service is also really helpful and easy to reach.

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Mindaugas S., Marketing Consultant

Having active customer support to help fix any issues was a big contributor, but we also really liked the ability to save templates and connect sources to multiple charts/widgets at once without having to edit them individually. And having the grid layout is much easier to stay consistent with than the free form setup that Data Studio has.

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Nico T., Media Planner

The system has standard templates that are easy and fast to use. Also you can build your own report with lightning speed. It is very easy to use, has a lot of integration, and let get started very fast.

Rasmus Bernt K., External Senior Management Consultant

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Rasmus Bernt K., External Senior Management Consultant

We love Whatagraph - we would definitely recommend and our account manager is great! I love how easy this tool is to use, everyone on the team finds it much more user-friendly than other dashboards. Integration was easy, we sent some example reports to the team who duplicated these for us. We literally had to log in and send it to our clients!

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Stephanie S., Digital Director

We are showing our clients the work that we're doing for them and this is incredibly important for our clients ROI. They want to see results and having a tool like Whatagraph that can show data from virtually every source we use is hugely important.

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John S., SEO Strategist

The tool is easy to use; you do not need to have development resources. Even my junior project managers are capable of making campaign reports in minutes. There are a lot of pre-made templates you can use as well as many pre-made widgets.

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Erman E., Marketing Specialist

Really easy to connect data sources within the tool. The library of report templates has been helpful. The customer support team has been responsive to all of our needs. Our team enjoys the simplicity of setting up the reports and how the data is presented.

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Brent N., Director of Operations

Easy to create really beautiful graphs and reports which can help other team members to understand the most important takeaways. I especially like the automated report function, so I don't have to check on the same thing repeatedly.

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Orsolya S., Online Marketing Manager

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