LinkedIn Analytics Report Template

Use this LinkedIn report template to visualize your key LinkedIn page metrics in one place with a few clicks. Whatagraph’s ready-to-use report template comes with the essential LinkedIn marketing metrics, while the data populates automatically with the latest values every time you run the report. Automate report sharing through scheduled emails or live links for real-time on-demand view.

    Use Whatagraph's LinkedIn analytics report template to monitor your key LinkedIn page metrics
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    What is a LinkedIn Analytics report template?

    A LinkedIn analytics report template is a business document outlining the key metrics related to your LinkedIn page performance, be it organic or paid. It is a pre-made report that contains all the right metrics and LinkedIn data so you can create a complete report in a matter of minutes. Just connect your LinkedIn account, choose this template and watch as the report is populated in front of your eyes.

    Build a LinkedIn analytics report in minutes

    Get an overview of your LinkedIn account performance

    No matter if you use LinkedIn for organic or paid marketing efforts, this template has everything you need to get started with LinkedIn reporting. Connect your or your client’s account and LinkedIn data is pulled automatically in your template — no need to re-run the connector. Every time you run a report, the visuals come to life with the latest metrics. Monitor multiple LinkedIn accounts or campaigns in one tab using the Overview feature. Save every report or widget you edit as a new template. Link multiple templates and edit them all in bulk.

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    Track your LinkedIn page analytics accurately

    Get an overview of your ads without logging into your LinkedIn page analytics. Give your clients a snapshot of their LinkedIn company page performance. Our actionable LinkedIn report template comes pre-loaded with drag-and-drop widgets that you are free to rearrange, remove, and add new ones. Choose a metric and dimension for every table, graph, and chart, and apply filters to present exactly the data you need. Connect a LinkedIn Ads account for a complete view of your LinkedIn marketing strategy or bring together metrics from other social media channels for quick and easy cross-channel insights.

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    Bring your LinkedIn reporting to a new level

    Blend data and combine metrics from multiple sources. Use custom formulas to add, divide, multiply, or take parts of any metrics from the connected sources. Add agency markup for LinkedIn Ad spend. Calculate total spending on LinkedIn ads for multiple locations or divisions. Create new metrics that are unavailable from the LinkedIn API. Activate engaging media widgets to present LinkedIn post performance. Schedule report sending through automated emails or live links to keep your clients in the loop with the results of your digital marketing strategy from start to finish.

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    All reporting features your agency needs

    50+ data sources

    Create a true cross-channel digital marketing dashboard in Whatagraph. Over 50 integrations for your cross-channel marketing campaigns.

    Cross-channel reports

    Combining cross-channel data is intuitive and takes a few clicks. Create a single client report for all channels instead of one report for each.

    Full report automation

    Schedule your reports at desired intervals or share a live link to a report so your clients can check for updates at any moment.

    White-label reports

    Customize colors and logos in each report to align it with your agency’s or clients’ branding and style.

    Explore advanced marketing data analytics features

    Effortless calculations

    Easy-to-build reusable custom formulas for any metric in your reports.

    Data blending

    Combine metrics from multiple data sources in a widget or table to track cross-channel campaigns in one place.

    Overview reports

    Monitor your overall performance across regions or accounts and find new opportunities for growth.

    Customize metrics

    Combine data from multiple sources, add margins, change currency, and more for any metric.


    All your questions answered. And if you can’t find it here, chat to our friendly team.

    What metrics and KPIs to include in a LinkedIn analytics report?

    It depends on the type of campaign you set up and the work you’re doing for your business or a client. Some great metrics to include in a LinkedIn report are:

    - Impressions

    - Engagement rate

    - Follower demographics

    - Conversions 

    - Click-through rate (CTR)

    - Follower growth

    What makes Whatagraph a good LinkedIn reporting tool?

    There are several features that make Whatagraph a good LinkedIn reporting tool:


    1. Whatagraph is one platform, which means you can connect, visualize, and share data from your clients’ LinkedIn accounts from the same workspace. Unlike Google Data Studio, it relies on native connectors, making the data flow secure and reliable.


    2. Access to over 45 other native integrations with popular marketing platforms, even with the basic pricing plan. This means you can effortlessly create cross-channel reports by combining insights from LinkedIn with insights from other social media platforms or Google Analytics 4, PPC, email marketing, e-commerce, CRMs, and SEO analytics tools. No need to purchase separate connectors as you would with Looker Studio templates.


    3. The linked templates feature allows you to edit even a hundred templates in bulk, which is extremely useful for marketing agencies.


    4. The Overview feature lets you monitor several LinkedIn campaigns in a single view or even LinkedIn performance from multiple clients if you’re an agency.


    5. Visualize data from any source by first exploring it to Google Sheets and connecting it as a source. Export Whatagraph data as Excel or CSV files.


    6. Codeless data transfers to Google BigQuery, in case you want to keep your LinkedIn data safe or report on historical data.

    It’s good to be loved! Our clients are not shy about expressing it.

    I made a switch from GDS and Sheets for reporting to Whatagraph, and I am saving literal hours each week on performance report creation. Our small firm actually managed to onboard 2 new clients as a result of all the time we saved on managing data and reporting. The customer service is also really helpful and easy to reach.

    Mindaugas S., Marketing Consultant Capterra logo for Whatagraph review

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    Mindaugas S., Marketing Consultant

    Having active customer support to help fix any issues was a big contributor, but we also really liked the ability to save templates and connect sources to multiple charts/widgets at once without having to edit them individually. And having the grid layout is much easier to stay consistent with than the free form setup that Data Studio has.

    Nico T., Media Planner Capterra logo for Whatagraph review

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    Nico T., Media Planner

    The system has standard templates that are easy and fast to use. Also you can build your own report with lightning speed. It is very easy to use, has a lot of integration, and let get started very fast.

    Rasmus Bernt K., External Senior Management Consultant Capterra logo for Whatagraph review

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    Rasmus Bernt K., External Senior Management Consultant

    We love Whatagraph - we would definitely recommend and our account manager is great! I love how easy this tool is to use, everyone on the team finds it much more user-friendly than other dashboards. Integration was easy, we sent some example reports to the team who duplicated these for us. We literally had to log in and send it to our clients!

    Stephanie S., Digital Director Capterra logo for Whatagraph review

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    Stephanie S., Digital Director

    We are showing our clients the work that we're doing for them and this is incredibly important for our clients ROI. They want to see results and having a tool like Whatagraph that can show data from virtually every source we use is hugely important.

    John S., SEO Strategist Capterra logo for Whatagraph review

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    John S., SEO Strategist

    The tool is easy to use; you do not need to have development resources. Even my junior project managers are capable of making campaign reports in minutes. There are a lot of pre-made templates you can use as well as many pre-made widgets.

    Erman E., Marketing Specialist Capterra logo for Whatagraph review

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    Erman E., Marketing Specialist

    Really easy to connect data sources within the tool. The library of report templates has been helpful. The customer support team has been responsive to all of our needs. Our team enjoys the simplicity of setting up the reports and how the data is presented.

    Brent N., Director of Operations Capterra logo for Whatagraph review

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    Brent N., Director of Operations

    Easy to create really beautiful graphs and reports which can help other team members to understand the most important takeaways. I especially like the automated report function, so I don't have to check on the same thing repeatedly.

    Orsolya S., Online Marketing Manager Capterra logo for Whatagraph review

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    Orsolya S., Online Marketing Manager

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    Cross channel reporting template with Whatagraph