CallTrackingMetrics Integration

Connect your CallTrackingMetrics data and use Whatagraph’s advanced visualization to analyze and share the performance of your call-tracking campaigns. A fully managed CallTrackingMetrics integration pulls data directly from your CallTrackingMetrics API to help you demonstrate how your marketing efforts turn phone calls into leads. Blend your CallTrackingMetrics source data with other digital campaign performance metrics to present a holistic image. Share insights from your marketing data automatically as scheduled emails or live links.

CallTrackingMetrics API Integration
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Manage all your CallTrackingMetrics data with a direct connector to CallTrackingMetrics API

Native integration

Ready-made connection. No additional set up or connectors needed. Just log in and get data connected to your reports and dashboards.

Organize

Manage and transform your data without code or technical knowledge. Blend, unify, aggregate, and group data points with ease.

Visualize

Create stunning visualizations of your connected and prepared cross-channel data. Quickly turning it into full reports, or standalone graphs, charts, funnels, and tables.

Transfer to BigQuery

Move data from this source to your warehouse for safer storage and faster analytics. Setting up the automated data flow in Whatagraph is fast and intuitive.

Blend your CallTrackingMetrics metrics with actionable insights from other digital marketing platforms

Quickly and securely combine demographics and conversion data from CallTrackingMetrics and text message or email marketing tools. An out-of-the-box CallTrackingMetrics connector lets you link any CallTrackingMetrics source without help from developers and create a comprehensive analysis- or presentation-ready cross-channel display. Blend and organize your call data KPIs, such as caller name, source, data, and phone number, to see which marketing campaigns generated the most leads. Display the revenue from custom client attribution or demonstrate the exact PPC campaign, search keyword, or landing page that resulted in each individual phone call. Automate the way you report to your clients or stakeholders.
CallTrackingMetrics Report
CallTrackingMetrics Report

CallTrackingMetrics metrics available instantly in Whatagraph

CallTrackingMetrics Groups

20

CallTrackingMetrics Series

1
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Find a metric for you

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Linked reports

Create team templates and connect as many reports as needed. Never again manually edit hundreds of similar reports one by one.

Overview reports

Monitor your overall performance across regions or accounts and find new opportunities for growth.

Custom branding

Add any logos, color themes, and link reports to your own domain name.

Data blending

Combine metrics from multiple data sources in a widget or table to track cross-channel campaigns in one place.

FAQs

All your questions answered. And if you can’t find it here, chat to our friendly team.

What other marketing data sources can I connect alongside Call Tracking Metrics?

Apart from Call Tracking Metrics sources, you can connect CallRail, Google Analytics 4, PPC platforms like Google Ads, Google Ad-Manager, Microsoft Ads, and Facebook Ads, social media like LinkedIn and TikTok, search engine optimization tools like Semrush and Ahrefs, CRMs like Salesforce and HubSpot, e-commerce platforms like Shopify and WooCommerce, and email marketing apps like Mailchimp and Klaviyo.

 

If you can’t find the integration for your data source, connect it via a Custom API or export it to Google Sheets docs or BigQuery data warehouse and add it as a source.

Is CTM integration available in all pricing plans?

Yes, CTM integration is available in all pricing plans, along with 45+ more integrations.

Do I need a separate report builder to visualize CallTrackingMetrics data?

No, you don’t need any other tool to visualize your CallTrackingMetrics data. Whatagraph is an all-in-one marketing data platform that connects, organizes, visualizes, and shares all your data.

 

This makes Whatagraph a better choice than other data platforms that provide only the functionality to connect CallTrackingMetrics sources, so users need to use a separate reporting platform to visualize their data. Having one platform to connect, organize, visualize, and share insights from your call recording saves time and allows faster decision-making.

How to connect CallTrackingMetrics API to Whatagraph?

Whatagraph has a pre-built CallTrackingMetrics connector, so you don’t have to purchase and configure third-party data connectors. Adding a new CallTrackingMetrics source is simple:

 

1. Go to the Data Sources menu and locate CallTrackingMetrics among the channels.

 

2. Click +Add new in the Accounts column.

 

3. Enter the Access name and the secret API key to connect your CallTrackingMetrics account and click Add account (Find this in your CallTrackingMetrics account settings)

 

​4. All done.

 

You have successfully created a new integration to your CallTrackingMetrics API, which allows you to use CallTrackingMetrics data in your reports and dashboards.

 

When you integrate CallTrackingMetrics data from your account to Whatagraph, you can organize your pool of tracking numbers to get more granular insights into your lead generation metrics. You can visualize data in various widgets and share the insights via automated email lists or live links for near real-time access.

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