Campaign Manager 360 Integration

Connect your Campaign Manager 360 data and use Whatagraph’s advanced visualization to analyze and share the performance of your Campaign Manager 360 campaigns. A fully managed Campaign Manager 360 integration pulls data directly from your Campaign Manager 360 API to help you demonstrate how your agency is turning your clients’ programmatic advertising budget into conversions. Blend your Campaign Manager 360 source data with other digital campaign performance metrics to present a holistic image. Share insights from your marketing data automatically as scheduled emails or live links.

    Campaign Manager 360 API Integration
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    Manage all your Campaign Manager 360 data with a direct connector to Campaign Manager 360 API

    Native integration

    Ready-made connection. No additional set up or connectors needed. Just log in and get data connected to your reports and dashboards.

    Organize

    Manage and transform your data without code or technical knowledge. Blend, unify, aggregate, and group data points with ease.

    Visualize

    Create stunning visualizations of your connected and prepared cross-channel data. Quickly turning it into full reports, or standalone graphs, charts, funnels, and tables.

    Transfer to BigQuery

    Move data from this source to your warehouse for safer storage and faster analytics. Setting up the automated data flow in Whatagraph is fast and intuitive.

    Blend your Campaign Manager 360 metrics with actionable insights from other digital marketing platforms

    Quickly and securely combine demographics and conversion data from Google Campaign Manager and other marketing tools. An out-of-the-box Campaign Manager 360 connector lets you link any Campaign Manager 360 source without help from developers and create a comprehensive analysis- or presentation-ready cross-channel display. Blend and organize your data to see which marketing campaigns generated the most leads. Display the revenue from custom client attribution or compare ad serving and prospecting performance from multiple ad sets. Automate the way you report to your clients or stakeholders.
    Campaign Manager 360 Report
    PPC Overview Report
    Campaign Manager 360 Report

    Campaign Manager 360 metrics available instantly in Whatagraph

    Campaign Manager 360 Standard

    260

    Campaign Manager 360 Floodlight

    113

    Campaign Manager 360 Reach

    139
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    Find a metric for you

    Explore marketing automation and custom report features

    Linked reports

    Create team templates and connect as many reports as needed. Never again manually edit hundreds of similar reports one by one.

    Overview reports

    Monitor your overall performance across regions or accounts and find new opportunities for growth.

    Custom branding

    Add any logos, color themes, and link reports to your own domain name.

    Data blending

    Combine metrics from multiple data sources in a widget or table to track cross-channel campaigns in one place.

    FAQs

    All your questions answered. And if you can’t find it here, chat to our friendly team.

    What other marketing data sources can I connect alongside Campaign Manager 360?

    Apart from Campaign Manager 360 sources, you can connect other Google products like Google Ads, Google Analytics 4, Google Ad-Manager, Search Ads 360, other PPC platforms like Facebook Ads and Microsoft Ads, social media like LinkedIn and TikTok, SEO tools like Semrush and Ahrefs, CRMs like Salesforce and HubSpot, e-commerce platforms like Shopify and WooCommerce, and email marketing apps like Mailchimp and Klaviyo.

     

    If you can’t find the integration for your data source, connect it via a Custom API or export it to Google Sheets docs or BigQuery data warehouse and add it as a source.

    Is CM360 API integration available in all pricing plans?

    Yes, CM360 API integration is available in all pricing plans, along with 45+ more integrations.

    Do I need a separate report builder to visualize Google Campaign Manager data?

    No, you don’t need any other tool to visualize your Google Campaign Manager data. Whatagraph is an all-in-one marketing data platform to connect, organize, visualize, and share all your data.

     

    This makes Whatagraph a better choice than other data platforms that provide only the connection functionality, so users need to use a separate reporting platform to visualize ad performance data. Having one platform to connect, organize, visualize, and share insights from your marketing data saves time and allows faster decision-making.

    How to connect Campaign Manager 360 API to Whatagraph?

    Whatagraph has a pre-built Campaign Manager 360 connector, so you don’t have to purchase and configure third-party data connectors. Adding a new Campaign Manager 360 source is simple:

     

    1. Go to the Data Sources menu and locate Campaign Manager 360 among the channels.

     

    2. Click +Add new in the Accounts column.

     

    3. Give your Campaign Manager 360 account a name and click Add account

     

    4. From there, you’ll be redirected to Google to log in to your Google account

     

     ​5. All done.

     

    You have successfully created a new integration to your Campaign Manager 360 API, which allows you to use Campaign Manager 360 data in your reports and dashboards.

     

    When you connect Google Campaign Manager data from your account to Whatagraph, you can organize your dynamic ad sets to get more granular insights into your advertising campaign management metrics. You can visualize data in various widgets and share the insights via automated email lists or live links for near real-time access.

    How can I link Analytics 360 and Campaign Manager 360?

    If you have the required Analytics 360 permission, you need to send a request to link your Analytics 360 property with a Campaign Manager 360 Advertiser:

     

    1. Sign in to your Analytics 360 account.

     

    2. Click Admin, and navigate to the account and property you want to link.

     

    3. Click Google Marketing Platform > Campaign Manager 360 Linking in the Property column.

     

    4. Click + New Campaign Manager 360 Link and under Campaign Manager 360 Advertisers, select Other advertisers.

     

    5. Enter the Campaign Manager 360 Floodlight Configuration ID and the email address of the Campaign Manager 360 Admin. Find your Floodlight Configuration ID and click Continue.

     

    6. Click Send Link Request. After reading the instructions in the pop-up, click Done.

    Need more help with getting started?

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