SEM Reporting Tool for Agencies that Want to Impress Their Clients | Whatagraph

The Ultimate SEM Reporting Tool for All Your SEO & PPC Reporting Needs

Report on your clients’ paid marketing and organic search campaigns with Whatagraph’s SEM reporting tool. Just connect their account and create an automated performance report in minutes. Connect your Google Ads, Google Analytics, Bing Ads, Facebook ads, SEMRush, Ahrefs and many others in a consolidated SEM report that covers both paid and organic marketing efforts.

Sem reporting tool

Over 15,000 agencies and brands worldwide get their marketing performance analyzed with Whatagraph!

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Explore Our SEM Reporting Solution And Effortlessly Monitor Your Client’s SEO & Paid Ads Performance

Use this integration combined with many others for an effective marketing report! Whatagraph has more than 40 different integrations with popular marketing, email, social media and other types of tools, allowing you to create a comprehensive dashboard for your clients.
Google Ads
Google Analytics
Google Analytics 4
Google Search Console
Ahrefs
Semrush
Microsoft Ads
Adform
Google Ad-Manager

Whatagraph's SEM Reporting Software Allows You To Visualize All Your Organic & Paid Campaign Data in One Place

Combine All Your SEO & PPC Reporting Tools & Optimize your Marketing Efforts

Instead of creating just a PPC or SEO report, you can create a cross-channel report covering organic search, SEM strategy, social media and more. Whatagraph lets you choose from 40+ different integrations so you don’t have to do time-consuming digging for data. Just connect your clients’ accounts and watch as the data populates in real-time.  
Cross-channel SEM Reporting Tool

Easily Report on Your Client’s Search Engine Marketing Performance in a Single Dashboard

Unlike other tools, Whatagraph allows you to create one SEM report for all your paid and organic channels. No more complex graphs or formats your clients can’t understand - just connect your marketing tools and watch as the widgets get populated with live data.
SEM Reporting Tool to report your paid and organic channels

Customize Your SEM Reports & Enjoy Our White-labeling Options

Don’t like the default Whatagraph marketing reports? Just use our white label option to remove all Whatagraph branding and replace the logos with your own. You change the colors, images, fonts and much more to fully customize your reports for a specific client or marketing campaign.
White-label SEM Reporting Tool

Create Your Own SEM Report in Minutes

SEM report template

Build Your SEM Report with Whatagraph

You can build your own SEM report in minutes by grabbing one of our templates and adjusting it to your needs. Creating custom reports has never been easier, thanks to our Smart Builder and the variety of widgets you can use.

All reporting features your agency needs

40+ integrations
We integrate with more than 40 marketing platforms, such as Google Analytics, Ahrefs, SEMRush, Facebook, MailChimp, Klaviyo, and many others.
Cross-channel reports
SEO, SEM, social media, performance marketing, email marketing - create a singular client report for all channels instead of one report for each.
Full report automation
Start from a report template, add your sources and you can create a report in under 10 minutes. You can automate the delivery too - and send reports automatically at your desired intervals.
White-label reports
Make your reports align with your agency branding and style. Customize each report with your agency logo, colors and branding and every detail you need to make your report truly your own.
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How to Get Started with Whatagraph?

1. Sign up for your free account
All it takes is a few bits of information and you’re ready to create reports in under 10 minutes. No credit card info is needed!
2. Connect your data sources
Add the data sources you want to use in your clients’ marketing reports. We have 40+ available to choose from.
3. Choose a report template
Select a template that best shows the work you do for your clients. With a few clicks, your template becomes a fully finished client report!
Start 7-day Free Trial

No credit card required

FAQs

All your questions answered. And if you can’t find it here, chat to our friendly team.

How do I create a SEM Report?
All you need to do is sign up for Whatagraph and get a free account. Once you’re in, you can grab an SEM report template with all the most important KPIs and create a report in minutes. Alternatively, you can use our smart builder and create a report from scratch.


What metrics to include in a SEM report?
It depends on your client’s needs. Some of the main metrics to include are: cost per click (CPC), return on ad spend, click through rate (CTR),  impressions, conversion rate, rankings and others.
What integrations Whatagraph has for SEM reporting?
Whatagraph has over 40 different integrations. The ones you can use for SEM reporting include: Google Analytics, Google Ads (Adwords), LinkedIn Ads, SEMRush, Ahrefs, Google Search Console, Facebook Ads, Twitter ads, Tiktok ads, Bing (Microsoft) ads and others.

Need more help with getting started?

getting started with WG

We can set up your report campaign for you!

If you need help with setting up Whatagraph - our team can create your campaign reports!

It’s good to be loved! Our clients are not shy about expressing it.

This is exactly what I was looking for when I set out to find a better way of collating and sharing our social media analytics with internal stakeholders. Goodbye spreadsheets and the tedious task of copying + pasting analytics from each social media account!

ashley

G2.com verified review by

Ashley S, Social Media & Content Co-ordinator

We have found it provides our clients quick reports that they can analyze and ingest easily. It cuts down on our explanations and walkthroughs with clients. Overall, it has been a tremendous time-saver, along with exceeding our clients’ expectations with reporting.

kyle

G2.com verified review by

Kyle R, Digital Marketing Specialist

The SUPPORT. Whatagraph has THE BEST support team, ultra-responsive, ultra-helpful. They clear your roadblocks, update their platform to suit your needs, implement awesome new features (on user suggestion and on the back of their own ambition). AWESOME.

jasper

G2.com verified review by

Jasper C, Social Ads Specialist

Whatagraph is exactly what we were looking for in order to collect and organize data from multiple accounts (clients) with multiple data sources. It is the perfect tool to analyze data, to change the strategy, and also to create reports clients will understand.

thiago

G2.com verified review by

Thiago A, Digital Marketer

Whatagraph does not require someone to be “techy” to use the software. The learning curve is so minute, and when you do have issues- the support team will help you in a kind and efficient manner.

liam

G2.com verified review by

Liam R, Digital Marketing Campaign Manager

You just need a few hours of clicking and trying things to understand it. I like the interface, the way you makeup formulas and edit them, I like that you can build your own widgets.

mich

G2.com verified review by

Mich C, Digital Leader

What really makes Whatagraph shine is the way it breakdown data to your clients. Most of our clients want to see their metrics, but they don't really want to take the time to learn all about understanding them.

daniel

G2.com verified review by

Daniel W, General Manager

We're able to streamline our social media marketing into a report that has proper metrics that clients can understand. We're literally able to select from social media platforms to ads, to stories etc. You name it.

andrea

G2.com verified review by

Andrea R, Marketing Executive

This is exactly what I was looking for when I set out to find a better way of collating and sharing our social media analytics with internal stakeholders. Goodbye spreadsheets and the tedious task of copying + pasting analytics from each social media account!

ashley

G2.com verified review by

Ashley S, Social Media & Content Co-ordinator

We have found it provides our clients quick reports that they can analyze and ingest easily. It cuts down on our explanations and walkthroughs with clients. Overall, it has been a tremendous time-saver, along with exceeding our clients’ expectations with reporting.

kyle

G2.com verified review by

Kyle R, Digital Marketing Specialist

The SUPPORT. Whatagraph has THE BEST support team, ultra-responsive, ultra-helpful. They clear your roadblocks, update their platform to suit your needs, implement awesome new features (on user suggestion and on the back of their own ambition). AWESOME.

jasper

G2.com verified review by

Jasper C, Social Ads Specialist

Whatagraph is exactly what we were looking for in order to collect and organize data from multiple accounts (clients) with multiple data sources. It is the perfect tool to analyze data, to change the strategy, and also to create reports clients will understand.

thiago

G2.com verified review by

Thiago A, Digital Marketer

Whatagraph does not require someone to be “techy” to use the software. The learning curve is so minute, and when you do have issues- the support team will help you in a kind and efficient manner.

liam

G2.com verified review by

Liam R, Digital Marketing Campaign Manager

You just need a few hours of clicking and trying things to understand it. I like the interface, the way you makeup formulas and edit them, I like that you can build your own widgets.

mich

G2.com verified review by

Mich C, Digital Leader

What really makes Whatagraph shine is the way it breakdown data to your clients. Most of our clients want to see their metrics, but they don't really want to take the time to learn all about understanding them.

daniel

G2.com verified review by

Daniel W, General Manager

We're able to streamline our social media marketing into a report that has proper metrics that clients can understand. We're literally able to select from social media platforms to ads, to stories etc. You name it.

andrea

G2.com verified review by

Andrea R, Marketing Executive

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