Automated Facebook Reporting Software for Digital Agencies

Stay on top of your social media performance with our Facebook reporting software. Get all your KPIs in one place and transform them into actionable insights with Whatagraph. Easily visualize your audience growth, interactions, engagement metrics, and more.
Try Now for Free

Automated Facebook Reporting Software for Digital Agencies

Stay on top of your social media performance with our Facebook reporting software. Get all your KPIs in one place and transform them into actionable insights with Whatagraph. Easily visualize your audience growth, interactions, engagement metrics, and more.
Try Now for Free

Effortlessly report, monitor and analyze your campaigns.
Build your Facebook ads report in minutes.

Automatically collect Facebook performance data for all your KPIs

Connect your Facebook page to Whatagraph once and never worry about tracking your most important KPIs again. Our Facebook reporting software automatically pulls up-to-date audience, page, post, and engagement insights. Using our pre-made widgets you will build comprehensive performance reports in a fraction of the time that you’re used to.

Get a 360º campaign overview with cross-channel reports

It’s all about omni-channel marketing these days. With Whatagraph, you can easily build cross-channel reports to deliver thorough analysis of how a particular campaign has performed, or how the chosen marketing channel mix is working. Connect other social media tools or paid advertising channels and take a deep-dive into marketing analytics.

Keep clients in the loop with report automation and scheduling

Transparency is a surefire way to stronger and longer lasting client-agency relationships. Using an automated reporting software like Whatagraph ensures your clients are always up-to-date on their performance. Set up a reporting cadence and format to fit your client needs: from scheduled PDF reports for short-term goal tracking to live report dashboards for strategic planning.

Whatagraph reports trusted and appreciated by

actimel
campaigning-bureau
chilli's
colgate
crowne-plaza
dents-aegis-network
dermalogica
fila
fujifilm
holiday-inn
mullenlowe
ogilvy
omnicon-media-group
saatchi-and-saatchi
srw
wsi
actimel
campaigning-bureau
chilli's
colgate
crowne-plaza
dents-aegis-network
dermalogica
fila
fujifilm
holiday-inn
mullenlowe
ogilvy
omnicon-media-group
saatchi-and-saatchi
srw
wsi

Why agencies choose Whatagraph reporting software

“Whatagraph is an easy to use drag-and-drop reporting tool that helped us automate our client reports. We've got huge time savings thanks to it. Furthermore, the styling options and customer support are great!”

Martin Wagner, Senior Marketing Manager

Campaigning Bureau

“The customization options allow us to do lots of different kinds of reports and we can integrate Google Ads and Facebook all into one client report, which is something hard to do generally. Saves me time so I can work on other things.”

Charles Douglas, Director of Social

Pilerats

“Great list of data sources to pull from, ability to drill down into the data, segmenting, sorting, etc. Whatagraph is a great reporting software without many similar alternatives. Plus, it has great customer service that has always been helpful.”

Guy Azouri, CEO

Anova London

Frequently Asked Questions

1. How to create a Facebook report with Whatagraph?

There are several ways to create a Facebook Pages report with Whatagraph. You can build it from scratch using the drag-and-drop editor, or you can use the pre-made Facebook report templates. Whichever you choose, you will be able to see the following data:

  1. The number of paid and organic likes for your Page, as well as Likes vs Dislikes.
  2. The demographic breakdown of your audience.
  3. Total interactions and engagements your Page received.
  4. Your top performing Facebook posts in rich media format.
  5. Organic and paid Facebook video stats, and more.

There are several ways to create a Facebook Pages report with Whatagraph. You can build it from scratch using the drag-and-drop editor, or you can use the pre-made Facebook report templates. Whichever you choose, you will be able to see the following data:

2.How much does Facebook analytics cost?

The best free Facebook analytics tool is, of course, Facebook Insights. The tool becomes available in the admin section of your company page once you get more than 30 page likes. You can find detailed insights about your audience, page and posts performance.

However, if Facebook is just part of your social media strategy and you need a software that automatically pulls performance data from several marketing channels into a single report, you can try Whatagraph. With its free 7-day trial, you’ll be able to build unlimited reports and test out the functionality. With our flexible pricing, you’ll be able to find a plan that suits your needs.

3. What is a good engagement rate on Facebook?

There are several ways to benchmark your Facebook engagement rates. First, you can look at the overall average of all brand posts shared on Facebook in a specific timeframe. This will give you a rough estimate of how well the platform compares to other social media channels, although it won’t be precise when it comes to your business.

The second way is to look at the average engagement rate amongst the brands within your industry. Although still a bit vague, this will give you a better understanding of just how much engagement can you typically expect from people interested in your niche.

The third and by far the best way would be to look at the average engagement rate of your competitors. You can easily compare yourself to the competition by using the Facebook Insights Overview tab. Under Pages to Watch, you will see the performance of your Page and posts with similar Pages on Facebook.

In the scenario where you’ve had your Facebook page for quite a long time and have accumulated a good chunk of performance data, you can even benchmark against yourself. Going into the Facebook Insights subsection Reach, you see benchmarks for Post Reach, Story Reach, Reactions, etc.

  1. By clicking on the hamburger icon that is visible in the top right-hand corner of the mobile Instagram app and selecting Insights;
  2. By clicking View Insights on an individual posts or the eye icon on an individual Instagram Story;
  3. By opening the Creator Studio tab via Facebook Business Manager.

“Marketing without analytics is like playing basketball in the dark:

You might be scoring, but no one else knows it.”

Deliver blockbuster marketing reports with Whatagraph!

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