The Trade Desk Integration

Connect The Trade Desk data and use Whatagraph’s advanced visualization to analyze and share the performance of your programmatic advertising campaigns. A fully managed The Trade Desk integration pulls data directly from your The Trade Desk API to help you demonstrate how your agency is turning your clients’ paid advertising budget into conversions across various ad formats, including display, video, audio, and social. Blend The Trade Desk source data with other digital campaign performance metrics to present a holistic image. Share insights from your marketing data automatically as scheduled emails or live links.

The Trade Desk API Integration
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45+
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2000+
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The Trade Desk metrics available instantly in Whatagraph

The Trade Desk Ad Group Performance

166

The Trade Desk Ad Group Recency

166

The Trade Desk Browser

166

The Trade Desk Data Element

166

The Trade Desk Geo

166

The Trade Desk Site List

166
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Find a metric for you

Manage all The Trade Desk data with a direct connector to The Trade Desk API

Native integration
Native integration
Ready-made connection. No extra set up or connectors needed. Just log in and plug data into your reports and dashboards.
Organize
Organize
Manage and transform your data without a single line of code. Blend, unify, and group data with ease.
Visualize
Visualize
Create stunning visualizations of your cross-channel data. Quickly turn it into full reports, graphs, charts, funnels, and tables.
Transfer to BigQuery
Transfer to BigQuery
Move data from this source to BigQuery for safer storage and faster analytics. Easily set up automated data flow in Whatagraph.

Blend The Trade Desk metrics with actionable insights from other digital marketing platforms

Quickly and securely combine impressions, clicks, and other essential engagement metrics from The Trade Desk and other DSPs, social media, and email tools. An out-of-the-box The Trade Desk connector lets you link The Trade Desk sources without help from developers and create a comprehensive analysis- or presentation-ready cross-channel display. Blend and organize your data to see which marketing campaigns generated the most leads. Display the revenue from custom client attribution or compare performance from multiple ad sets. Automate the way you report to your clients or stakeholders.
The Trade Desk Report
PPC Overview Report
The Trade Desk Report

Explore marketing automation and custom report features

Linked reports
Linked reports
Create team templates and connect as many reports as needed. Never again manually edit hundreds of similar reports one by one.
Overview reports
Overview reports
Monitor your overall performance across regions or accounts and find new opportunities for growth.
Custom branding
Custom branding
Add any logos, color themes, and link reports to your own domain name.
Data blending
Data blending
Combine metrics from multiple data sources in a widget or table to track cross-channel campaigns in one place.

FAQs

All your questions answered. And if you can’t find it here, chat to our friendly team.

Do I need a separate report builder to visualize The Trade Desk data?

No, you don’t need any other tool to visualize The Trade Desk data. Whatagraph is an all-in-one marketing data platform to connect, organize, visualize, and share all your data.

 

This makes Whatagraph a better choice than other data platforms that provide only the connection functionality, so users need to use a separate reporting platform to visualize ad performance data. Having one platform to connect, organize, visualize, and share insights from your marketing data saves time and allows faster decision-making.

Is The Trade Desk API integration available in all pricing plans?

Yes, The Trade Desk API integration is available in all pricing plans, along with 45+ more integrations.

What other marketing data sources can I connect alongside The TradeDesk?

Apart from The TradeDesk sources, you can connect other PPC platforms like Simpli.fi, Search Ads 360, and Microsoft Ads, social media like LinkedIn and TikTok, SEO tools like Semrush and Ahrefs, CRMs like Salesforce and HubSpot, e-commerce platforms like Shopify and WooCommerce, Google Analytics 4, and email marketing apps like Mailchimp and Klaviyo.

How to connect The Trade Desk API to Whatagraph?

Whatagraph has a pre-built The Trade Desk connector, so you don’t have to purchase and configure third-party data connectors. Adding a new The Trade Desk source is simple:

 

1. Go to the Data Sources menu and locate The Trade Desk among the channels.

 

2. Click +Add new in the Accounts column.

 

3. Give your The Trade Desk account a name and enter the API key.

 

4. Click Add account. All done.

 

You have successfully created a new data integration to your The Trade Desk API, which allows you to use The Trade Desk data in your reports and dashboards.

 

Connecting The Trade Desk platform API to Whatagraph, you can organize your dynamic ad sets to target relevant audiences and streamline programmatic ad efforts into more personalized experiences. You can visualize data in various widgets and share the insights via automated email lists or live links for near real-time access.

What others think about Whatagraph

I made a switch from GDS and Sheets for reporting to Whatagraph, and I am saving literal hours each week on performance report creation. Our small firm actually managed to onboard 2 new clients as a result of all the time we saved on managing data and reporting. The customer service is also really helpful and easy to reach.

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Mindaugas S., Marketing Consultant

Having active customer support to help fix any issues was a big contributor, but we also really liked the ability to save templates and connect sources to multiple charts/widgets at once without having to edit them individually. And having the grid layout is much easier to stay consistent with than the free form setup that Data Studio has.

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Nico T., Media Planner

The system has standard templates that are easy and fast to use. Also you can build your own report with lightning speed. It is very easy to use, has a lot of integration, and let get started very fast.

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Rasmus Bernt K., External Senior Management Consultant

We love Whatagraph - we would definitely recommend and our account manager is great! I love how easy this tool is to use, everyone on the team finds it much more user-friendly than other dashboards. Integration was easy, we sent some example reports to the team who duplicated these for us. We literally had to log in and send it to our clients!

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Stephanie S., Digital Director

We are showing our clients the work that we're doing for them and this is incredibly important for our clients ROI. They want to see results and having a tool like Whatagraph that can show data from virtually every source we use is hugely important.

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John S., SEO Strategist

The tool is easy to use; you do not need to have development resources. Even my junior project managers are capable of making campaign reports in minutes. There are a lot of pre-made templates you can use as well as many pre-made widgets.

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Erman E., Marketing Specialist

Really easy to connect data sources within the tool. The library of report templates has been helpful. The customer support team has been responsive to all of our needs. Our team enjoys the simplicity of setting up the reports and how the data is presented.

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Brent N., Director of Operations

Easy to create really beautiful graphs and reports which can help other team members to understand the most important takeaways. I especially like the automated report function, so I don't have to check on the same thing repeatedly.

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